Fox Television Stations are turning to the pages of the New York Post for a nightly gossip show that will get a test run in July.
“Page Six TV” will draw material from the pages of the Post’s well-read section that tracks the latest news and buzz among celebrities and other notable figures. The series will be produced by Endemol Shine North America out of New York and feature a panel of contributors who will be tasked with “breaking exclusive news, advancing a story, and providing irreverent and opinionated insight.” It’s not clear how many Page Six editorial staffers will be featured on camera. The Post and Fox Television Stations are related entities through the Murdoch clan, which controls News Corp. (parent of the Post) and 21st Century Fox (parent of Fox TV Stations and Endemol Shine).
“With ‘Page Six TV,’ we’ll explore a new medium and grow our reach. It will be a true New York Post product — smart, funny, biting and entertaining, covering the people and topics that make this city, and the world, tick,” said Jesse Angelo, publisher of the New York Post.
“Page Six TV” would seem to be a tonal fit with the “TMZ” and “TMZ Live” franchises that air on many Fox stations. The “Page Six” test will begin July 18 and run for three weeks on a handful of Fox O&Os including its stations in New York and Los Angeles.
“We’re constantly looking for fresh, day and date strip programming,” said Frank Cicha, senior VP of programming for Fox Television Stations. ” ‘Page Six’ has always had its own point of view, and we expect that to translate very well to the TV show.”
Added Charlie Corwin and Cris Abrego, co-CEOs of Endemol Shine North America: “We’ve been talking with Jesse and the team at the NY Post for some time now about bringing ‘Page Six’s’ iconic brand and expertise to TV.”
Fox Television Stations has ramped up its use of short summer runs as test drives of prospective new shows. Earlier this month it announced a deal with Warner Bros. Domestic TV Distribution to test a roundtable talk show “The Preachers” featuring four outspoken clergymen. That show will begin its three-week test in New York, L.A. and other markets on July 11.