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In this week’s edition of the Variety Movie Commercial Tracker, powered by iSpot.tv, Warner Bros. again claims the top spot in TV ad spending with “Sully.”

Ads placed for the Tom Hanks vehicle had an estimated media value of $5.34 million through Sunday for 1,080 national ad airings across 42 networks. Behind it in second place: Columbia Pictures’ “The Magnificent Seven,” which saw 530 national ad airings across 30 networks, with an estimated media value of $4.54 million.

TV ad placements for Warner Bros.’ “Storks” (EMV: $4.22 million), Open Road Films’ “Snowden” ($3.54 million) and Lionsgate’s “Blair Witch” ($3.52 million) round out the chart.

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Top Movie Commercials by Weekly TV Spend

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$5.34M – Sully

Sully
Online Activity: 6.15% within the movie category*
National Airings: 1,080
Networks: 42
Most Spend On: CBS, ABC
Creative Versions: 13
Est. Lifetime TV Spend: $22.73M
Studio: Warner Bros.
Started Airing: 08/07/16

$4.54M – The Magnificent Seven

The Magnificent Seven
Online Activity: 0.27% within the movie category*
National Airings: 530
Networks: 30
Most Spend On: NBC, TNT
Creative Versions: 3
Est. Lifetime TV Spend: $10.19M
Studio: Columbia Pictures
Started Airing: 06/02/16

$4.22M – Storks

Storks
Online Activity: 0.57% within the movie category*
National Airings: 759
Networks: 45
Most Spend On: ABC, Nick
Creative Versions: 11
Est. Lifetime TV Spend: $11.34M
Studio: Warner Bros.
Started Airing: 03/12/16

$3.54M – Snowden

Snowden
Online Activity: 0.12% within the movie category*
National Airings: 1,400
Networks: 30
Most Spend On: Cartoon Network, Comedy Central
Creative Versions: 12
Est. Lifetime TV Spend: $6.46M
Studio: Open Road Films
Started Airing: 07/20/16

$3.52M – Blair Witch

Blair Witch
Online Activity: 28.23% within the movie category*
National Airings: 427
Networks: 30
Most Spend On: E!, ABC
Creative Versions: 6
Est. Lifetime TV Spend: $6.84M
Studio: Lionsgate
Started Airing: 08/21/16

1 Movie titles with a minimum spend of $100,000 for airings detected between 08/29/2016 and 09/04/2016.

* Percent of digital activity captured across online video, social media, and search activity that was stimulated by these movie trailers and measured in comparison to all online activity in the movie category.

Variety has partnered with iSpot.tv, a company that catalogs, tags and measures activity around TV commercials in real time, to bring you this weekly look at what studios are spending to market their movies on TV. Learn more about the iSpot.tv platform and methodology.