×
You will be redirected back to your article in seconds

Warner Bros. Hires National Geographic Exec Peter Van Roden

Veteran media executive Peter van Roden has been named senior VP of global-themed entertainment for Warner Bros. Consumer Products.

Van Roden will start on March 7 and report directly to Karen McTier, executive VP of Warner Bros. consumer products. He’ll develop and implement global entertainment strategies that benefit long-term brand building and revenue growth, including theme parks, themed entertainment attractions, exhibits and live events around the world.

Warner Bros. Consumer Products’ offerings include the Wizarding World of Harry Potter, Harry Potter: The Exhibition, attractions based on DC Comics’ heroes and villains, along Looney Tunes’ animated characters.

Van Roden has more than two decades of experience in production, marketing and management. He worked at Sesame Workshop as VP of themed entertainment, where he oversaw global business development and brand management in theme parks, tours, exhibits and other non-traditional media ventures.

Most recently, Van Roden had been National Geographic’s senior VP of global experiences and events. In this position, he oversaw National Geographic’s emerging location-based operations, including themed entertainment and touring shows, as well as National Geographic’s public programs, speakers’ bureau, National Geographic Museum and traveling exhibits.

More Film

  • Aquaman

    China Box Office: ‘Aquaman’ Sinks All Challengers With $94 Million Opening

    The decision to release “Aquaman” in China two weeks prior to its North American outing paid off handsomely. The DC Comics adaptation achieved a massive $94.1 million opening in three days, according to data from Asian entertainment consultancy Artisan Gateway. The early release meant that the film played against weak opposition – tired Hollywood and [...]

  • Alfonso Cuarón, Emmanuel Lubezki Discuss the

    Alfonso Cuarón Details 'Roma' Cinematography With 'Gravity' DP Emmanuel Lubezki

    As part of an overall push to bring Alfonso Cuarón’s “Roma” to awards season voters, Netflix’s “‘Roma’ Experience'” played host to guild and Academy members Sunday in Hollywood. The all-day event featured panels focused on the film’s crafts and an audio-visual installation akin to the streamer’s FYSee initiative for Emmy contenders, featuring costumes and art [...]

  • IFFAM: Erik Matti Hatches Plans for

    IFFAM: Erik Matti Hatches Plans for ‘On The Job’ Franchise

    Filipino director Erik Matti is known for his eclectic body of work that includes “Honor Thy Father” and “Seklusyon.” His 2013 effort, “On The Job” travelled widely and won several awards including two at the Bucheon International Fantastic Film Festival, and was nominated for an SACD Prize at the Cannes Directors’ Fortnight. Matti is at [...]

  • Joan Chen attends the season premiere

    Joan Chen Talks Diversity in Hollywood, Welcomes #MeToo

    Chinese-American actress, writer and director Joan Chen says that she was flattered when Time magazine described her as the “Elizabeth Taylor of China.” When asked at an in-conversation event in Singapore on Saturday whether she paved the way for Chinese actresses to follow in Hollywood, Chen said, “We never go to work because we want [...]

  • Kyzza Terrazas Joins Garcia Bernal, Diego

    Kyzza Terrazas Joins Gael Garcia Bernal, Diego Luna’s La Corriente del Golfo (EXCLUSIVE)

    BUENOS AIRES — Launching their new production house, La Corriente de Golfo, last April, Gael García Bernal and Diego Luna have tapped Mexican writer-director Kyzza Terrazas as the company’s head of development. The appointment will certainly help build the company appointing an old-rounder capable of overseeing and implementing development, writing and directing, and a longtime [...]

  • IFFAM Actress in Focus: Yao Chen

    IFFAM Actress in Focus: Yao Chen Talks Performing, Producing and Public Pressure

    Macao’s Actress in Focus is a woman who has trained as a boxer, likes British actors, especially Benedict Cumberbatch and Jeremy Irons, and is now setting out her stall as a producer. Yao Chen has built a career over 20 years thanks to TV shows including “My Own Swordsman,” and films including “If You Are [...]

  • Bradley Liew's 'Motel Acacia' Shoots After

    Cautionary Tale, 'Motel Acacia' Under Way After Four Years of Development

    Production has begun on Malaysian director Bradley Liew’s upscale horror film “Motel Acacia.” With a clearly topical message, the film features a hotel bed that eats immigrants. Actor, JC Santos called it: “A cautionary tale of what’s going to happen in the future.” Indonesian star, Nicholas Saputra said the he agreed to the role “because [...]

More From Our Brands

Access exclusive content