The movie hits theaters worldwide on March 24. No specific date has been set yet for the game’s release.
“This alliance underscores our strategy of combining a world-class brand with a Triple-A game developer to create an exciting, high quality game with enormous upside,” said Lionsgate President of Interactive Ventures & Games Peter Levin. “With nWay’s ability to achieve console level play on mobile devices, the ‘Power Rangers’ game will appeal to a broad spectrum of core gamers and ‘Power Rangers’ fans alike.”
Lionsgate is bullish on “Power Rangers” with CEO Jon Feltheimer declaring last month that the studio could wind up with as many as seven movies.
The studio has tapped Dean Israelite to direct the film and has cast five young actors to star — Becky G as the Yellow Ranger, Ludi Lin as the Black Ranger, Naomi Scott as the Pink Ranger, Dacre Montgomery as the Red Ranger and RJ Cyler as the Blue Ranger. Elizabeth Banks will play the evil alien witch Rita Repulsa.
“For decades, the ‘Power Rangers’ brand has provided new and engaging opportunities for fans to experience the iconic franchise and we are thrilled to continue that legacy by joining forces with Lionsgate, our feature film partner, and nWay to create a state-of-the-art mobile game,” said Saban Brands CEO Janet Hsu. “With these phenomenal partners, we will connect millions of Power Rangers and gaming fans globally with a mobile gaming experience unlike anything else.”
San Francisco-based nWay has worked with developers on games based on “Star Wars,” “James Bond,” “Indiana Jones,” “The Godfather” and “Star Fox.”
“Lionsgate and Saban Brands are the ideal partners and ‘Power Rangers’ is the perfect property on which to base a game with player-to-player competition, epic battles and intense action that raises the bar for the genre,” said nWay CEO Taehoon Kim.
“The ‘Power Rangers’ global fan base provides a powerful foundation for the game’s launch, and the high quality of gameplay makes this a natural for the e-sports trend. ‘Power Rangers’ is an incredibly beloved and recognizable property, and its deep and detailed mythology will enable us to create a rich, multi-layered world for gamers everywhere.”
Haim Saban launched “Power Rangers” with the “Mighty Morphin Power Rangers” live-action TV show more than 20 years ago. The brand includes toys, apparel, costumes, video games, DVDs and comic books.
Lionsgate has been expanding its involvement in games with investments in Telltale Games, Next Games, Mobcrush and Fifth Journey; launches of the “Orange Is the New Black” (IGT/DoubleDown Casino), “Point Break” (Payday), “Mad Men” (Zynga) and Kevin Hart mobile games; acquisition of rights to gaming properties “Borderlands” and “Candy Crush Saga”; and virtual reality gaming initiatives built around “John Wick” and “Now You See Me,” as well as a VR game partnership with Google’s recently-announced Daydream platform.