In a major shakeup, Gerard Guillemot has been named CEO of Ubisoft Motion Pictures, replacing Jean-Julien Baronnet.
Guillemot is the brother of Ubisoft chairman Yves Guillemot.
“We thank Jean-Julien for helping make Ubisoft Motion Pictures the industry leader in bringing video game brands to film, television and amusement parks,” Yves said in a statement. “With the ‘Assassin’s Creed’ movie arriving in theaters on December 21, and multiple other properties in development and production…Gerard will ensure the team continues spearheading our strategy of expanding our popular game brands into new entertainment formats and reaching new audiences.”
Sources say Baronnet’s departure was amicable.
The former CEO of EuropaCorp, Baronnet was named CEO of Ubisoft Motion Pictures when it was created in 2011 with Jean de-Rivieres and Didier Lupfer.
“Ubisoft Motion Pictures is in good hands, and with many of the properties we started,” Baronnet said. “I’m confident that now is a good time for me to pursue my desire to create my own production company.”
Ubisoft and New Regency recently debuted new footage from “Assassin’s Creed” at the CinemaCon exhibitor confab in Las Vegas.
Gerard, who previously served as exec VP of marketing and publishing, takes over Ubisoft’s growing pipeline of films, which includes “Assassin’s Creed” starring Michael Fassbender, a “Splinter Cell” pic with Tom Hardy, “Ghost Recon” from Michael Bay and Warner Bros. and a “Watch Dogs” adaptation with Sony.
“The team at Ubisoft Motion Pictures and our respective partners are the best in the business,” Guillemot said. “I look forward to working with them as we continue to build on Ubisoft’s unparalleled ability to create blockbuster game brands that can make the transition to the big screen, to TV, to theme parks, and more.”