French producer Alain Attal is launching Tresor TV, a sister banner which will produce high-end drama.
Attal has Stephanie Di Giusto’s “The Dancer” playing in Un Certain Regard and Nicole Garcia’s “From the Land of the Moon” in competition.
Attal has tapped Louise Barnathan, former exec at TV shingle Compagnie Phares at Balises, as head of development and production. Philippe Lefebvre, Hubert Caillaro, Dominique Boutonnat and Emmanuel Sierra are partners in the TV outfit.
Over the years, Attal has built deep ties with talent, including Garcia, Guillaume Canet (“Blood Ties”), Thomas Bidegain (“The Cowboys”), actress Marion Cotillard and most recently Di Gusto.
Attal said the TV operation will be housed at his Paris-based movie shingle Les Productions du Tresor and will be collaborating with many of the movie talent who have a relationship with the producer.
“We’re developing a bunch of projects, notably series and TV movies — some of which could be spinoffs of our films,” Attal said.
Attal has been a driving force in the French film industry, investing in emerging directors such as Stephanie Di Giusto and giving them the means to make ambitious movies.
“The Dancer” is a 19th-century drama based on the life of American performer Loie Fuller, which is played by musician-turned-thesp Soko. It premiered yesterday.
“Presenting ‘The Dancer’ is an accomplishment in itself because this project was an ambitious gamble from its premises and we put money out of our own pocket to make it happen — We struggled to finance it and we lost Elle Fanning a week right before the shoot; thankfully Lily Rose-Depp came through to star opposite Soko and she was ideal for the part of Isadora Duncan.
“From the Land of the Moon” with Marion Cotillard opens tomorrow in competition.