You will be redirected back to your article in seconds

Barrois Appointed Head of Sales as Spanish TV Net Mediaset España Restructures

Exec remains CEO of Telecinco Cinema, Spain’s biggest film force

MADRID — Mediaset España’s Ghislain Barrois, one of Spain’s leading film-TV executives, has taken on new responsibilities at the No. 1 Spanish TV network with his appointment as head of the newly created division of film, sales, rights acquisitions and distribution. He remains CEO of Telecinco Cinema.

Barrois was already a key executive in Spain for studios and independents alike, thanks to his positions at both Telecinco Cinema, the Spanish film production arm of Mediaset España, and as head of acquisitions, buying U.S. and other foreign TV series and sports rights.

Under Barrois, Telecinco Cinema has co-produced the highest-grossing Spanish film ever in Spain, 2014’s “Spanish Affair,” which earned $77.5 million at local cinemas, as well as a string of international hits, led by Juan Antonio Bayona’s “The Impossible,” which punched a global theatrical gross of $180.3 million, an exceptional figure for an independent movie.

As head of acquisitions at Mediaset España, Spain’s biggest free-to-air broadcast network, Barrois has overseen its structuring of studio output deals, the latest with Disney, and acquisition of sports rights such as those to June’s upcoming UEFA Euro 2016 soccer tourney. Programs air across Mediaset España’s six-channel bouquet in Spain, which had a combined 30.6% market share in April, led by Telecinco, Spain’s most-watched channel.

Barrois now adds oversight of all operations regarding rights sales – both domestic and international – as well as the distribution of formats and in-house IPs of Mediaset España. This takes in the overseas expansion of Mediaset España international channel CincoMas, online and phone-in audience contests, book and music publishing and other forms of licensing and merchandising, and the sales of Mediaset España content in international and domestic markets, across multiple platforms.

The new responsibilities reflect a priority focus by Publiespaña, Mediaset España’s in-house advertising agency, on TV ad sales, moving content sales, which it previously handled, to join acquisitions under the same corporate roof.

Barrois’ new oversight may indeed be felt most in TV content sales abroad, especially in Spanish-speaking markets and territories which dub foreign shows. Earlier in May, Mediaset España announced the sale of undercover cop drama “El Principe,” its highest-rating TV show, to Univision for the U.S. Hispanic market. Mediaset España has also acquired six-part French procedural, “Witnesses” for broadcast on ME’s Cuatro, its second most-viewed channel.

“This new organization is built around Mediaset España’s most valued asset: content,”  Barrois said, adding that the overall goal is” to make our programs available to the widest audience both in Spain and internationally.”

More TV

  • Writers vs Agents Packaging War WGA

    Agencies' Antitrust Suit Against Writers Guild Set for January Hearing

    The antitrust suit filed by Hollywood’s major agencies against the Writers Guild of America has been set for a Jan. 17 hearing. U.S. District Court Judge Andre Birotte issued the calendar update this week on the litigation, filed on Sept. 27 by CAA, UTA and WME after the agencies consolidated their individual agency suits. The [...]

  • Gabrielle Carteris SAG Awards

    Gabrielle Carteris Preps for 26th Annual SAG Awards

    SAG-AFTRA president Gabrielle Carteris is already looking forward to the 26th SAG Awards on Jan. 19, held in its usual location at the Shrine Auditorium in Los Angeles. “One of the best things about the SAG Awards is that it’s a peer-to-peer recognition,” she says. “It’s the highest honor for performers to be recognized by [...]

  • GoliathSeason 3CR: Greg Lewis/Amazon Studios

    'Goliath’ Renewed for Fourth and Final Season at Amazon

    Amazon has renewed gritty legal drama “Goliath” for a fourth and final season. The series centers on washed-up lawyer Billy McBride, played by Billy Bob Thornton, who seeks redemption after a client he successfully defended from a murder charge went on to slaughter a family. Thornton won a Golden Globe for his performance in 2017. [...]

  • Jon Favreau'The Mandalorian' TV show premiere,

    Jon Favreau Already Has a Star Picked for His 'Star Wars' Holiday Special

    The “Star Wars” franchise is no stranger to the strange and odd. But the wildest of all the offerings from the galaxy far, far away is the bizarre (but beautiful) “Star Wars Holiday Special.” And Jon Favreau is ready to resurrect it. The TV special celebrating the Wookiee holiday “Light Day” aired on CBS in [...]

  • Justin Marks FX

    'The Jungle Book' Writer Justin Marks Inks Overall Deal With FX Productions

    “Counterpart” creator and showrunner and “The Jungle Book” scribe Justin Marks has signed an overall deal to create new content for FX Productions. “Justin is a true creative talent and we feel fortunate to be his partners in supporting his vision of bold and ambitious storytelling,” said FX Entertainment original programming president Gina Balian. Marks, [...]

  • Tye Sheridan

    Tye Sheridan Starring in Survival Thriller 'Wireless' From Steven Soderbergh for Quibi

    Quibi has ordered another show with notable Hollywood talent attached: scripted series “Wireless” starring Tye Sheridan with Steven Soderbergh on board as executive producer. In the made-for-mobile-screens thriller, a smartphone has a central role. Sheridan (“Ready Player One,” “X-Men: Apocalypse”) plays a self-obsessed college student who is stranded in the Colorado mountains after he crashes [...]

More From Our Brands

Access exclusive content