×
You will be redirected back to your article in seconds

Disney Touts French-Speaking African Market With ‘Moana’ (EXCLUSIVE)

MARRAKECH, Morocco– The Walt Disney Company is set to expand its footprint across French-speaking Africa. 

The company is hosting the screening of “Moana” – dubbed in Arabic — at the Marrakech Film Festival on Sunday, ahead of the movie’s theatrical roll-out in Morocco, Tunisia and Algeria on Monday (Dec.5).

Moana” marks the first Disney movie to be shown at the festival and the first Disney film to be dubbed in Arabic in the Magrehb (Morocco, Tunisia and Algeria). Disney has traditionally limited Arabic dubbing to Middle-Eastern countries. Audiences in former French colonies – Morocco, Tunisia and Algeria — only had access to Disney movies dubbed in French up until now, even though Arabic is increasingly considered the primary spoken language.

The move is part of Disney’s strategic push into French-speaking Africa, a market boasting a fast-growing middle-class and young consumers who often have a taste for Hollywood films as well as family entertainment and merchandising.

Within the next year, Disney will aim at expanding the scope of its releases in French-speaking Africa (spanning Abidjan, Ivory Coast, Gabon Tunisia, Morocco, Algeria and Tunisia), anticipating the growth of the theatrical landscape. France’s largest cinema circuit, the Gaumont-Pathe theater chain, is expected to launch in the region next year.

Just last week, The Walt Disney Company inked a multi-deal with Canal Plus to distribute its films and TV series (from Marvel Studios, Disney Pixar, Lucas Film and Studio Ghibli) on Canal Plus channels in Africa and well as to distribute Disney’s four channels, in exclusivity.

Disney also just sold first-run rights to the ABC Studios-produced hit show “Black-ish” to Afrostream, the subscription-based VOD service dedicated to African-American, African and Caribbean films.

More Film

  • Chinese artist Ai Weiwei poses after

    Chinese Artist Ai Weiwei Accuses 'I Love You, Berlin' Producers of Censorship

    The executive producer of anthology film “Berlin, I Love You” is engaged in a war of words with Chinese dissident artist Ai Weiwei, whose contribution to the movie was left on the cutting-room floor. Ai contends that the segment he shot for “Berlin, I Love You” was axed by the producers for political reasons, out [...]

  • Oscars Nominees Popular Movies

    Oscar Best Picture Race Dominated by Box Office Winners

    This year, the Academy of Motion Picture Arts & Sciences’ ill-fated popular film Oscar category could have just as easily been dubbed “best picture.” That’s because the crop of movies vying to take home the top prize represents the highest-grossing group of best picture nominees in nearly a decade. The eight films in the category [...]

  • Isabela Moner Marcel Ruiz Rosa Salazar

    Variety Announces 10 Latinxs to Watch 2019

    Variety has announced this year’s 10 Latinxs to Watch, and has also selected the Miami Film Festival as a partner for the annual celebration of promising talent in the Latino community that will include a panel and film screenings. This year’s honorees are Isabela Moner (“Dora the Explorer”), Rosa Salazar (“Alita: Battle Angel,” “Bird Box”), [...]

  • New Regency Launches U.K.-Based International TV

    New Regency Launches International TV Division With Scott Free Alum Ed Rubin

    “Bohemian Rhapsody” co-producer New Regency has launched a London-based international TV division, recruiting former Scott Free exec Ed Rubin to run the new operation and hiring Emma Broughton from The Ink Factory (“The Night Manager”) as head of scripted. New Regency produced “The Revenant,” “12 Years a Slave” and “Birdman.” It recently opened up shop [...]

  • Kate Bosworth'Nona' film premiere, New York,

    Kate Bosworth Helps Launch Campaign for Female Filmmakers

    In her 20-year career in Hollywood, Kate Bosworth has starred in blockbusters like “Superman Returns” as well as indie darlings like 2014’s “Still Alice.” But the actress has always had a desire to get more involved from the ground up. Now, she is partnering with Women In Film and Chloe Wine Collection to launch the [...]

  • Black Panther

    'Black Panther,' 'Crazy Rich Asians,' 'Westworld' Among Costume Designers Guild Winners

    “Crazy Rich Asians,” “The Favourite” and “Black Panther” walked away with top honors at the 21st annual Costume Designers Guild Awards Tuesday night, the final industry guild show before the Oscars on Feb. 24. “The Favourite” and “Black Panther” are up for the Oscar this year, along with “The Ballad of Buster Scruggs,” “Mary Poppins [...]

  • WGA Writers Contract Talks

    Talent Agents, WGA Achieve Progress in Second Round of Talks

    Hollywood talent agents and the Writers Guild of America have achieved some progress at their second negotiating session over agency regulations, according to sources close to the talks. The two sides met Tuesday, two weeks after their first meeting resulted in both sides criticizing each other, followed by the WGA holding a trio of spirited [...]

More From Our Brands

Access exclusive content