×
You will be redirected back to your article in seconds

Vice Media Ad Sales Chief Exits on Heels of Web Traffic Decline

Days after Comscore reported a sudden decline in Vice Media’s web traffic, Richard Beckman has left the company less than a year after joining as chief revenue officer.

Best known for occupying various top posts over two decades at Conde Nast Media Group, Beckman came in last May to lead ad sales efforts for Vice. He presided over a period of growth as big investors including Disney came in and the company expanded its reach into TV. But Vice has also been nagged with concerns about monetization in a challenging digital-advertising environment as its web traffic suddenly plummeted in February, according to Comscore.

Vice Media reps have confirmed the hire but not indicated who will replace Beckman, who reported to co-president Andrew Creighton.

The departure was first reported by The Hollywood Reporter, which Beckman also oversaw along with Billboard when he exited Conde Nast to become CEO of Prometheus Global Media from January 2010 to July 2012. From there he went on to serve as CEO of Three Lions Entertainment, a producer of branded content.

in February, Vice plunged 17.4% compared with the previous month, according to multiplatform figures just released by Comscore for February, registering 49.1 million unique visitors. That’s down from 59.5 million in January.

More Digital

  • Jim PackerPRESS PLAY: Variety Home Entertainment

    FilMart: Jim Packer Says Liongate Ready to Support Starz Global Rollout

    A keynote speaker at Hong Kong’s FilMart this week, Jim Packer, Lionsgate’s president of worldwide TV and digital distribution, shares plans to support Starz’ international expansion. And he recounts his experience of watching Netflix change up through the gears. Back in 2012, when Lionsgate was still casting “Orange is the New Black,” Jim Packer, Lionsgate’s [...]

  • Devin Nunes

    Devin Nunes Files $250 Million Defamation Lawsuit Against Twitter

    U.S. Rep. Devin Nunes filed a $250 million defamation lawsuit against Twitter on Monday, alleging that he has been the victim of hundreds of hate-filled tweets. The suit also takes aim at Liz Mair, a Republican communications consultant who has attacked Nunes on Twitter, and the anonymous accounts “Devin Nunes’ Mom” and “Devin Nunes’ Cow.” [...]

  • Reed Hastings Netflix

    Netflix Won't Be Part of Apple's Video Service, CEO Reed Hastings Confirms

    Netflix CEO Reed Hastings confirmed at a press event in Los Angeles Monday that his company won’t be taking part in Apple’s upcoming video service. “Apple is a great company,” Hastings said. However, Netflix wanted to control its experience within its own app, which is why it wasn’t working with Apple. “We have chosen not [...]

  • mark Beaven

    If Spotify Is Holding Town Halls for Songwriters, They Must Be Open (Guest Column)

    Earlier this month, Amazon, Google, SiriusXM and Spotify challenged the Copyright Royalty Board’s decision to increase the compulsory mechanical rates paid to songwriters by 44% over the next five years. The streamers have come under fierce criticism for the move, which they claim is over the complexities of the CRB’s rules but is widely assumed [...]

  • iHeartMedia Promotes Angel Aristone to Executive

    iHeartMedia Promotes Angel Aristone to Executive VP of Communications

    Angel Aristone has been promoted to executive vice president of communications for iHeartMedia, the company announced today. According to the announcement, Aristone will continue to position iHeart as a media and entertainment leader through proactive strategic communication efforts on both a local and national level. She will also continue to oversee media relations and external [...]

More From Our Brands

Access exclusive content