×

Movie Version of ‘Eat, Brains, Love’ Zombie Novel in Works at Van Toffler’s Gunpowder & Sky

Startup studio pacts with Tony DiSanto's DIGA, James Frey's Full Fathom Five on project

Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart.

G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by former MTV executive Tony DiSanto, and author James Frey’s Full Fathom Five media and production firm.

The project reunites Toffler and DiSanto, whose productions at MTV included “Jersey Shore,” “Scream,” “Teen Wolf” and “My Super Psycho Sweet 16.” The companies said they are in talks with potential screenwriters for “Eat, Brains, Love.”

“Eat, Brains, Love” — the title is a play on Elizabeth Gilbert’s best-selling novel “Eat, Pray, Love” — is the story of a pair of high-school sweethearts who contract a mysterious zombie virus and devour the brains of half their senior class. They set off on a cross-country journey to discover a cure, while being pursued by a teen psychic sent by the government’s top-secret Necrotic Control Division to track them down.

“How do you not adapt a book titled ‘Eat, Brains, Love’ into a movie, especially when the sequel is titled ‘Undead With Benefits’?” Toffler, co-founder and CEO of Gunpowder & Sky, asked rhetorically in a statement.

Popular on Variety

DiSanto, CEO of DIGA added that he and Toffler “share a sometimes twisted sensibility, so I knew he would appreciate ‘Eat, Brains, Love,’ and that Gunpowder & Sky would be the perfect studio to team up with for the movie adaptation. It’s got everything you need from a movie — high school insanity, zombie sex, action, zombie sex (again) and over-the-top violence!”

WME negotiated the deal on behalf of Full Fathom Five. DiSanto and Full Fathom Five’s Todd Cohen brought the project to G&S.

Among other projects, G&S also is developing “DC Trip,” a movie based on the book by comedian Sara Benincasa, in partnership with Bona Fide Productions and Adaptive Studios.

Based in Los Angeles, Gunpowder & Sky was founded by Toffler, former CEO of Viacom’s Music Group; Floris Bauer, former global head of corporate development and strategy at Endemol; and Otter Media. The company has current deals with partners including Cut, viral-video studio Shareability, Supergravity Pictures, Realm Pictures, Bona Fide Productions and Adaptive Studios.

More Digital

  • ‘Drag Race’ Producers Greenlight Two Docu-Series

    ‘RuPaul’s Drag Race’ Producers Greenlight Two Docu-Series for SVOD (EXCLUSIVE)

    “RuPaul’s Drag Race” producer World of Wonder has greenlit two docu-series: “God Shave the Queens!” and an “Untitled Trinity Taylor Pageant Project.” The announcement will be made Sunday at the first-ever DragCon U.K. convention, which is taking place at Olympia, London. “God Shave the Queens!” features the first-ever cast of “RuPaul’s Drag Race UK” and [...]

  • VRrOOm Launching VR Platform for Immersive,

    VRrOOm to Launch VR Platform for Immersive, Multi-User Streaming of Live Events

    French VR company VRrOOm is launching a six degrees of freedom (6-DoF) social VR platform that operates within the VRChat live platform, and enables multiple users to take part in live events, and includes the possibility of real-time photo-realistic representation. Louis Cacciuttolo founded VRrOOm in 2016 after working three years at THX in San Francisco. [...]

  • Any Given Wednesday With Bill Simmons

    Spotify in Talks to Acquire Bill Simmons' The Ringer: Report

    Spotify is in early talks to acquire The Ringer, the digital content and podcast network launched by ESPN alum Bill Simmons in 2016, according to a report in the Wall Street Journal. A representative for Spotify declined to comment on the report. Reps for Ringer did not immediately respond to a request for comment. Spotify’s [...]

  • Ted Sarandos Milestone Award PGA

    Netflix Leader Ted Sarandos Plans Broader Creative Push for the Future

    Ted Sarandos, who has helped to upend the way audiences receive and consume entertainment as Netflix’s chief content officer, will be honored with the Milestone Award at the 31st annual Producers Guild Awards on Jan. 18. Game-changers including Steven Spielberg, Sherry Lansing, Robert Iger, Jeffrey Katzenberg and Ron Meyer have previously received the recognition, and [...]

More From Our Brands

Access exclusive content