×
You will be redirected back to your article in seconds

Universal’s ‘Sing’ YouTube Karaoke Contest Will Fly Three Winners to L.A. for Digital Workshop

Aspiring YouTube singing stars, grab your mics: Universal Pictures has teamed with the Google-owned video site for a contest tied to “Sing,” Illumination Entertainment’s animated jukebox musical movie, that will fly three winners to Los Angeles for a daylong workshop on creating a successful YouTube channel.

In addition, entrants in the studio’s “Real Talent, From Real Life” contest will get a chance to be featured in a special music video mashup that will be posted on the YouTube homepage next month.

To enter, contestants must upload a video of themselves singing, clapping or dancing to at least 30 seconds of the film’s original song “Faith,” performed by Stevie Wonder featuring Ariana Grande. From the fan entries, YouTube creator and singer Mike Tompkins — known for his a cappella covers and original songs — will create an edited video of “Faith” that will play on YouTube’s homepage on Dec. 16, ahead of the theatrical bow of “Sing” on Dec. 21.

The three winners of the “Sing” contest will each get two round-trip plane tickets to L.A., plus hotel accommodations for themselves and a guest for three nights (a prize valued at $2,400, according to Universal). On Dec. 15, they’ll be hosted at the “Next Rising Star” digital development workshop at YouTube Space LA, with the opportunity to meet top YouTube influencers, Universal Music Group execs, and YouTube and Google product specialists.

The promo is aimed at building awareness for “Sing,” the sixth animated feature from Illumination following this summer’s comedy smash “The Secret Life of Pets,” and previous hits like “Despicable Me” and “Minions.”

Featuring more than 65 songs, “Sing” stars Matthew McConaughey as a koala who cooks up a singing competition in an attempt to save his overextended theater. The movie’s voice cast that includes Reese Witherspoon, Seth MacFarlane, Scarlett Johansson, John C. Reilly, Taron Egerton and Tori Kelly. The film is produced by Illumination founder and CEO Chris Meledandri and his longtime collaborator Janet Healy, and written and directed by Garth Jennings (“The Hitchhiker’s Guide to the Galaxy”).

The deadline for entries in the “Real Talent, From Real Life” contest is Nov. 30. The contest is open to U.S. residents age 13 and older, but those under 18 must have a parent or guardian’s consent. Universal says winners will be selected by a panel of judges using the following criteria weighted equally: vocal talent; energy and passion of performance; diversity in musical interpretation; charisma; and potential chemistry with other entrants.

Popular on Variety

More Digital

  • The Simpsons

    Disney Plus Will Make 'The Simpsons' Available in Original Uncropped Format in Early 2020

    Eep! After an outcry from “The Simpsons” aficionados, Disney has decided to offer classic episodes of the iconic animated sitcom on Disney Plus in their original 4-by-3 aspect ratio early next year. The streaming service launched Nov. 12 in the U.S., Canada and the Netherlands with the full batch of “Simpsons” episodes in 16-by-9 HD [...]

  • Verizon Stream TV

    Stream TV Review: Verizon’s New Streaming Device Is One Odd Duck

    Verizon has an answer to Roku, but it’s not talking much about it: The mobile carrier quietly released a new streaming device this week that promises to bring services like HBO, Hulu and YouTube to your TV. Dubbed Stream TV, the device is a solid streamer based on Google’s Android TV platform, albeit with a [...]

  • Hulu With Live TV Full Channel

    Hulu Hiking Price of Live TV Service 22%, to $55 per Month

    Hulu is implementing its second price increase in less than a year for its Hulu With Live TV product — with the base package of 60-plus live channels increasing 22%, to $54.99 per month. The price hike on the monthly base price of Hulu With Live TV will go into effect Dec. 18 for all [...]

  • Hulu With Live TV

    Hulu Live TV Tops Sling TV as No. 1 Streaming Pay-TV Service, Analysts Estimate

    Hulu With Live TV has edged out Dish Network’s Sling TV to take the crown as the biggest virtual pay-television service in the U.S., according to new analyst estimates. They were among the only winners amid the cord-cutting carnage that slashed through the sector in the third quarter. As of the end of the third [...]

  • Mubi India

    Mubi Launches Two VoD Channels in India

    Film specialist streaming platform Mubi launched on Friday in India with two channels, Mubi India and Mubi World. The channels are available together for an introductory offer of INR 199 ($2.75) for three months. Thereafter the channels will cost INR 499 ($7) a month or INR 4788 ($66.75) annually. For Mubi India, a channel dedicated [...]

  • U.K. Producer Barcroft Studios Sold to

    U.K.-Based Producer Barcroft Studios Sold to Future in $30 Million Deal

    Barcroft Studios has been bought by Future in a £23.5 million ($30.1 million) deal. The U.K.-based production outfit specializes in factual fare for channels and platforms, and its own branded channels on the likes of YouTube. Future is a U.K.-listed print and online publishing and events business. Sam Barcroft will stay on as CEO at [...]

More From Our Brands

Access exclusive content