×
You will be redirected back to your article in seconds

Spotify Gets NFL Stars to Swap Playlists in New Original Series

Spotify, suiting up for the start of the NFL season, wants to drive users to stream more music by giving them an off-the-gridiron glimpse into the musical predilections of the league’s athletes.

Spotify and ACE Media, the content arm of the NFL Players Association, are debuting original sports and music series “Trading Playlists,” in which two NFL players with disparate musical tastes — spanning genres from country to rap and from classical jazz to blues — trade playlists for a day.

The series features NFL stars including DeMarcus Ware (pictured above), Von Miller, Coby Fleener, Tyler Eifert, Rashad Jennings and Stefon Diggs. Produced by digital studio Collab, all seven episodes will be available exclusively on Spotify’s mobile platform only in the U.S. beginning Thursday.

The Spotify series “was a unique opportunity to showcase a side of our players that their fans don’t often get to see, through a medium — music — that unites athletes across all sports,” said Scott Langerman, CEO of ACE Media.

“Trading Playlists” joins Spotify’s growing slate of original programming. Last month, the music-streaming service launched a short-form documentary series on Metallica and animated series “Deconstructing.” Spotify’s content strategy is led by Tom Calderone, former president of VH1, who joined the company as global head of content partnerships this spring.

The players paired up in “Trading Playlists” are: Denver Broncos teammates Von Miller and DeMarcus Ware; Cincinnati Bengals teammates Tyler Eifert and Jeremy Hill; Carolina Panthers’ Kony Ealy and Kyle Love; running backs Jay Ajayi and Ameer Abdullah; wide receivers Stefon Diggs and Nelson Agholor; NFL Hall of Famer Andre Reed and Washington Redskins’ Jamison Crowder; and New Orleans Saints tight end Coby Fleener and New York Giants running back Rashad Jennings.

“Trading Playlists” is executive produced by Scott Langerman, Pete Tenney, Paige Keffer for ACE Media, and Ryan Slattery, Charlie Faith, James McFadden and Tyler McFadden for Collab.

“We were eager to partner with ACE Media to produce this exciting new series for Spotify,” said Ryan Slattery, Collab’s VP of production and development. “And getting to do so with some of the NFL’s biggest stars has been an incredible experience for all of us.”

The NFL Players Association established Athlete Content & Entertainment Media (ACE Media) last fall to produce and develop content around pro athletes. It has partnerships with BET Networks, Turner’s Bleacher Report, The Players’ Tribune and 120 Sports, producers such as Tongal and brands including Nike.

Watch the first episode of “Trading Playlists” featuring the Denver Broncos’ Von Miller and DeMarcus Ware:

More Music

  • Us Musician Michael Franti Performs on

    Michael Franti Signs Worldwide Publishing Deal With Position Music

    Michael Franti has signed a worldwide publishing deal with Position Music to maximize opportunities for his new music in film, television, advertising and gaming outlets. The singer and songwriter, best known for the 2010 hit “The Sound of Sunshine,” also moonlights as a poet and filmmaker and is known to promote social causes and humanitarian [...]

  • Billie Eilish Coachella Day 2

    Billie Eilish, Chance the Rapper, Post Malone to Headline Life Is Beautiful Festival

    Billie Eilish, Chance the Rapper, Post Malone and the Black Keys are a few of the more than 70 artists set to perform at the seventh annual Life Is Beautiful festival in Las Vegas, which takes place from Sept. 20-22. Following sold-out shows for the last two years, the rapidly growing festival brings several musicians hot [...]

  • Britney Spears Musical

    Britney Spears Musical 'Once Upon a One More Time's' Film Rights Land at Sony

    Sony Pictures has won screen rights to the Broadway-bound “Once Upon a One More Time,” a fairy tale featuring classic songs from Britney Spears, sources have confirmed to Variety. John Davis’ Davis Entertainment will produce the film along with Spears and her manager, Larry Rudolph. Neither a writer nor a director has yet been attached. [...]

  • NSYNC

    Is *NSYNC Planning a Reunion Without Justin Timberlake? 'There Are Offers'

    It’s a legitimate question. Following the surprise appearance of *NSYNC members Lance Bass, JC Chasez, Joey Fatone and Chris Kirkpatrick with Ariana Grande at the Coachella music festival on April 15, could the group stage a comeback play without Justin Timberlake? The foursome took to the stage deep into Grande’s song “Break Up With Your [...]

  • Linda Perry poses for a portrait

    Linda Perry Named as Honoree for Grammy Museum Benefit

    Linda Perry, who was nominated at the most recent Grammy Awards as producer of the year, isn’t finished with her 2019 Grammy-related honors. She’ll be the subject of a tribute concert as part of a Grammy Museum benefit gala being held in her honor in downtown Los Angeles June 29. The event is being dubbed [...]

  • Jussie Smollett

    Brothers Accused of Jussie Smollett Attack Sue His Attorneys for Defamation

    The two brothers who allegedly participated in a staged hate attack on Jussie Smollett have filed a defamation suit against Smollett’s lawyers, accusing the attorneys of smearing their reputations in a bid to salvage Smollett’s image. Olabinjo and Abimbola Osundairo filed suit in federal court in Illinois on Tuesday. The suit alleges that Smollett’s attorneys [...]

  • Steve Lassiter

    APA Names Steve Lassiter Co-Head of Worldwide Music

    Steve Lassiter, a 20-year veteran of talent agency APA, has been promoted to co-head of worldwide music, president and CEO Jim Gosnell announced today. Lassiter joins fellow co-heads of worldwide music Bruce Solar and Steve Martin. He most recently served as head of concerts at APA Nashville, where his roster includes Travis Tritt, the Charlie [...]

More From Our Brands

Access exclusive content