×
You will be redirected back to your article in seconds

Portal A Hires George Woolley, Former Maker Studios Head of Originals

George Woolley, who had been Maker Studios VP of originals for a little over a year, has joined Portal A in the same capacity to oversee development and sales of premium projects for the digital branded-content and entertainment studio.

Woolley will be based in Portal A’s L.A. office. At Maker, he had been in charge of developing more than 30 original series, including scripted, animated, documentary, talk show and digital programming. Before joining Maker in June 2015, was an executive producer at Red Bull Media House, an executive producer for Yahoo’s original programming, and a producer at MTV.

In a side project, Woolley also has served as creative director for Fog and Smog, a creative collective that has produced viral videos such as “Whole Food Parking Lot” and “Yoga Girl.”

“George combines 15 years of industry experience, a deep passion for creating premium digital content, and a creative voice that will guide our work moving forward,” Portal A managing partner Zach Blume said in announcing his hire.

Portal A, which has offices in San Francisco and L.A., has about 30 employees. The company has produced branded content for brands including YouTube, Google, Twitter, Lenovo, Proctor & Gamble, NBCUniversal, Universal Pictures, Legendary, Macy’s and Banana Republic. Portal A also has produced original series, including reality show “White Collar Brawlers” on NBCU’s Esquire Network.

Popular on Variety

Currently, Portal A is working to bring out a slate of over 30 projects into the market including “Song Voyage,” a six-episode comedy series following music group the Gregory Brothers — who rose to fame with their autotuned viral videos on YouTube — as they tour six Asian countries learning about local culture and partnering with local musicians to create a unique music video.

More Digital

  • Morning Show Apple

    Golden Globe Noms: 'The Morning Show' Turns Apple TV Plus Into a Kudos Contender

    “Euphoric” was the word to describe the atmosphere around the Apple TV Plus offices in Culver City, Calif., on Monday morning as staffers awoke to the news that the fledgling service’s cornerstone drama series, “The Morning Show,” had landed three major Golden Globe Award nominations. Apple Worldwide Video had exactly two employees — heads Jamie [...]

  • Game of Thrones Avengers Endgame

    'Game of Thrones,' 'Avengers: Endgame' Among Most Popular Tweets of 2019

    Twitter released its top-trending topics and tweets of 2019 with “Game of Thrones,” “Avengers: Endgame,” and actor Tom Holland commanding the most tweets in the TV, movies, and actors categories. BTS holds both the No. 1 spot in the most-tweeted-about musicians category and the second-most-retweeted tweet worldwide. Since its release in June, a video of [...]

  • Portugal's Cristiano Ronaldo celebrates his side's

    Canal Plus, beIN Sports In Exclusive Talks For Distribution Deal

    Vivendi-owned pay-TV banner Canal Plus Group and the global network beIN Sports have started exclusive talks to sign a five-year exclusive distribution and sub-licensing deal in France. The two companies previously tried to forge a partnership in 2016 but it was denied by France’s anti-trust board. Under the proposed deal, Canal Plus would distribute all [...]

  • NBCUniversal Peacock

    Comcast to Spend $2 Billion on NBCU's Peacock Streaming Service in First Two Years

    Comcast expects to pump $2 billion into NBCUniversal’s Peacock streaming service in aggregate over 2020 and 2021, while the company is projecting it will not be profitable for the first five years, according to CFO Mike Cavanagh. Cavanagh, who provided the details Monday at UBS’s Global TMT Conference in New York City, tried to put [...]

  • Watcher Entertainment - Steven Lim, Ryan

    Ex-BuzzFeed Video Staffers Launch Watcher Entertainment Digital Studio (EXCLUSIVE)

    UPDATED: After building their careers as internet personalities at BuzzFeed, the creators and hosts of three of the company’s biggest shows — Steven Lim, Ryan Bergara and Shane Madej — have formed their own digital-video venture. They quit BuzzFeed earlier this year and founded L.A.-based Watcher Entertainment, with the trio looking to get full creative [...]

  • 25. Oktober 2019, Berlin, Deutschland, JustWatch[Foto:

    Streaming Guide JustWatch Acquires Video Search Engine GoWatchIt (EXCLUSIVE)

    Berlin-based streaming guide JustWatch has acquired media search engine GoWatchIt from Plexus Entertainment, and is using the acquisition to open up its first office in New York. Terms of the deal, which was stock- and cash-based, haven’t been disclosed. GoWatchIt founder and CEO David Larkin will join JustWatch as its new senior vice president of [...]

  • CBS Joins Open AP Audience-Targeting Alliance

    CBS Joins Open AP Audience-Targeting Alliance

    “Young Sheldon” leads CBS’ Thursday-night schedule. Soon it may help to lead advertisers to a new way of placing their commercials. CBS has joined “Open AP,” the audience-targeting alliance working to accelerate the emerging advertising practice known as “audience buying.” Open AP works to give advertisers a way to buy impressions from particular types of [...]

More From Our Brands

Access exclusive content