×
You will be redirected back to your article in seconds

Google Partners With IMAX and Yi Technology on New Virtual Reality Cameras

Google is getting ready to expand its virtual reality (VR) hardware partnerships. The company announced at its Google I/O developer conference in Mountain View, California Thursday that it is partnering with IMAX as well as the Chinese digital camera maker YI Technology on building cameras that can capture 360-degree video content, which is then automatically uploaded to Google’s JUMP VR video editing platform.

Google first announced JUMP a year ago, when it struck a similar partnership with GoPro to build camera rig dubbed Odyssey that’s made up of 16 individual GoPro cameras. It took some time for Odyssey to actually off the ground, but GoPro and Google recently announced that they are now shipping the rig to select partners. Google also said Thursday that it now has Odyssey at its disposal in its YouTube Space production facilities in Los Angeles and New York.

SEE MORE: Google’s Biggest Ace in the Hole for Virtual Reality May Just Be Content

Some other partners that have used Odyssey include Los Angeles-based VR startup Wevr and the New York Times. “We have tried other products and no other solution on the market is even close to what Odyssey has right now,” said Wevr co-founder Anthony Batt. “We feel lucky to have the rig and would like to include more into our workflow.”

There’s no word yet on when the newly-announced cameras from YI Technology and IMAX are going to be available, how much they will cost or which features they will offer beyond a JUMP integration.

Google made the announcement as it laid out its vision for this new medium, which include an Android-based VR platform called Daydream. On Wednesday, Google announced that a number of phone makers, including Samsung, Huawei and Xiaomi, are going to build Daydream-optimized phones. Google will release a reference design for a Daydream headset and an accompanying hand controller later this year.

More Digital

  • Nancy Pelosi

    Facebook on Defensive Over Fake Pelosi Video

    Facebook faced growing criticism this week over its decision not to remove a video that was doctored to suggest that House Speaker Nancy Pelosi was intoxicated during a recent public event. The video, which has been viewed more than 2.5 million times, had been slowed down notably, giving the impression that Pelosi was slurring her [...]

  • Little-Black-Mirror-Maia-Mitchell

    Netflix Launching 'Little Black Mirror' Video Series Starring Maia Mitchell, Lele Pons, Rudy Mancuso, Juanpa Zurita and More

    To promote next month’s premiere of “Black Mirror” season 5, Netflix is launching a short video series — “Little Black Mirror,” with a cast that includes an ensemble of Latinx social-media stars. The three “mini-stories,” aimed at Spanish-speaking audiences, are inspired by the tech-dystopian universe of Charlie Brooker and Annabel Jones’ anthology series. “Little Black [...]

  • Twitter

    Twitter Permanently Bans Anti-Trump Krassenstein Brothers, Who Deny They Broke Platform's Rules

    Twitter permanently suspended the accounts of Ed and Brian Krassenstein — progressive political activists famous for trolling Donald Trump and his supporters — with the company alleging the brothers used bogus accounts to amplify their reach on the platform. “The Twitter Rules apply to everyone,” a Twitter rep said in a statement. “Operating multiple fake [...]

  • Snapchat

    Snap in Talks to License Music to Let Snapchat Users Embed Songs in Posts

    Snap wants to up Snapchat’s music game. The company has been in negotiations with music companies including the big three — Sony Music Entertainment, Universal Music Group and Warner Music Group — to license song catalogs for the Snapchat app, according to two industry sources familiar with the talks, confirming a Wall Street Journal report. [...]

  • T-mobile - Netflix - John Legere

    T-Mobile Passes Netflix Price Hike Through to Subscribers

    T-Mobile is getting ready to raise prices for subscribers who have taken advantage of its “Netflix On Us” promotion: The mobile carrier will begin charging existing customers who have participated in the promotion an additional $2 per month to account for Netflix’s recent price increase. Consumers will see their bill go up starting on 6/2. [...]

  • Oona King

    Snap Hires Google Exec Oona King as First VP of Diversity and Inclusion

    Snap continues to fill out the ranks of its revamped leadership team: The Snapchat parent tapped Oona King, most recently Google’s director of diversity strategy and a former member of British Parliament with the Labour Party, as its first VP of diversity and inclusion. King, who starts at Snap on June 11, is also the [...]

More From Our Brands

Access exclusive content