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“Ghost Asylum” Goes Virtual Reality As Discovery Promotes New Season (Exclusive)

Discovery Communications is venturing into the supernatural for its latest virtual reality production: The Destination America network show “Ghost Asylum” is at the center of a new VR video that Discovery released simultaneously on DiscoveryVR.com, Littlstar and the Discovery VR Android and iOS apps Friday. Shorter version of the clip will also be distributed on Facebook 360 and YouTube.

The six-minute clips take viewers straight into Preston Castle, a former reform school in Ione, California, where they will be hunting ghosts and spirits with the team of the Tennessee Wraith Chasers. The clip is an extension of an episode of the show’s next season, which will debut on Destination America on April 3. “You are immersing yourself right in a ghost hunt,” said Destination America GM Jane Latman during an interview with Variety this week.

SEE MORE: Discovery Will Sell Ads In Virtual Reality In Time For Upfront

Discovery has been doing VR productions around a variety of its shows for some time, including “Mythbusters,” “Survivorman” and the “Puppy Bowl”. “Ghost Asylum” seemed like a natural fit as well, said Latman. “The paranormal genre lends itself really well to the VR experience.” Haunted houses just feel even scarier when the action is evolving all around you.

Destination America currently doesn’t have any plans to make VR a regular feature for “Ghost Asylum,” but Latman said that she could see the network produce additional content at some point down the line. “These viewers of this genre, they always want more,” she said. “The opportunity here is endless.”

 

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