‘Deadpool’ Bows Atop Disc Sales Charts

Universal horror film 'The Boy' makes strong debut on sales chart

Twentienth Century Fox once again bumped Walt Disney’s “Star Wars: The Force Awakens” to the No. 2 spot on the national home video sales charts, this time with “Deadpool.”

The film, which earned more than $362.5 million at the domestic box office, was released on the Digital HD format 11 days before its May 10 Blu-ray Disc and DVD debut and sold 1 million downloads its first week–a new record.

Deadpool” easily took the No. 1 position on the NPD VideoScan overall disc sales chart for the week ended May 15, as well as NPD VideoScan’s dedicated Blu-ray Disc sales chart.

NPD VideoScan data shows the film, in its first week on disc, easily outsold all 19 other films in the weekly top 20, which collectively sold less than 38% as many units as “Deadpool.”

In April, “The Force Awakens” was knocked out of the No. 1 spot by 20th Century Fox’s “The Revenant,” currently at No. 4 on the combined Blu-ray Disc-DVD chart, just behind third-ranked “The 5th Wave,” an alien invasion thriller from Sony Pictures that had debuted the prior week at No. 2.

The fifth spot on the overall disc sales chart went to the horror film “The Boy,” from Universal Pictures, about a creepy doll left in the care of a nanny. The film earned $35.8 million in U.S. theaters.

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On the Blu-ray Disc-only chart, “The Revenant” finished the week at No. 3, with “The 5th Wave” at No. 4.

According to NPD VideoScan data, “Deadpool” generated 71% of its total unit sales from Blu-ray Disc, compared to 37% for “The Boy.” Among the non-releases in the top five on both charts, “The Force Awakens generated 64% of its sales from Blu-ray Disc, compared to 47% for “The Revenant” and 39% for “The 5th Wave.”

On Home Media Magazine’s rental chart for the week, “The 5th Wave” was again No. 1, with Lionsgate’s “The Choice” and Universal Pictures’ “Sisters” switching spots to No. 3 and No. 2, respectively. Anchor Bay Entertainment’s “Regression,” a crime drama with Ethan Hawke and Emma Watson, debuted at No. 4. The film, which reportedly cost $20 million to make, enjoyed a limited theatrical release from the Weinstein Co. in February and was released 30 days after its opening on Amazon Instant Video.

Rounding out the top five on Home Media Magazine’s rental chart was Paramount’s “Daddy’s Home.”

Thomas K. Arnold is editorial director of Home Media Magazine, http://www.homemediamagazine.com.

Top 20 NPD VideoScan First Alert, powered by Nielsen, chart for the week ended 5/15/16:

1. Deadpool (new)
2. Star Wars: The Force Awakens
3. The 5th Wave
4. The Revenant
5. The Boy (new)
6. The Choice
7. Purple Rain
8. Ride Along 2
9. Joy
10. LEGO Scooby-Doo!: Haunted Hollywood (new)
11. The Hunger Games: Mockingjay – Part 2
12. The Avengers: Age of Ultron
13. The Hateful Eight
14. Ant-Man
15. Captain America: The Winter Soldier
16. The Good Dinosaur
17. Krampus
18. WWE: Wrestlemania XXXII (new)
19. Norm of the North
20. The Martian

Top 10 Home Media Magazine rental chart for the week ended 5/15/16:

1. The 5th Wave
2. Sisters
3. The Choice
4. Regression (new)
5. Daddy’s Home
6. Point Break
7. Star Wars: Episode VII – The Force Awakens
8. Creed
9. Alvin and the Chipmunks: The Road Chip
10. The Hateful Eight

For complete sales and rental charts, visit HomeMediaMagazine.com.

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