The Fullscreen SVOD service — which debuted this spring — is also available on Android and iOS mobile and tablet devices, on the web and on Google’s Chromecast. The company, which is owned by AT&T and Chernin Group’s Otter Media, is pitching the Netflix-style service at consumers between 13 and 30.
Fullscreen hasn’t disclosed how many subscribers have signed up for the SVOD service. According to the company, early data shows average time spent per Fullscreen user is more than 50 minutes per day.
Programs currently available on the service include documentary series “Keeping Score,” featuring U.S. women’s soccer team stars Hope Solo — who was suspended because of her comments after the team’s loss at the Rio Olympics — as well as Megan Rapinoe and Crystal Dunn; “Electra Woman and Dyna Girl,” the female superhero comedy starring Grace Helbig and Hannah Hart; parody series “Filthy Preppy Teens” from Paul Scheer and Jonathan Stern; daily sketch and pop-culture series, “Party in the Back”; and talk shows including Shane Dawson’s “Shane and Friends,” “Zall Good with Alexis G. Zall,” Anna Akana’s “Explain Things to Me,” and Grace Helbig’s “Not Too Deep,” which launches Sept 12.
Upcoming original programming on Fullscreen’s subscription service includes reality series “House Divided,” following the interactions of eight strangers from a range of political affiliations living together under one roof, and Bret Easton Ellis’s directorial debut, thriller series “The Deleted.” The service also features a select library of licensed TV shows and movies, including “Cruel Intentions,” “Dawson’s Creek,” “Saved by the Bell,” “Buffy the Vampire Slayer” and “Torchwood.”
The launch of the Apple TV app was led by GM Martin Keely, who joined Fullscreen last summer from MLB Advanced Media. The app was built and designed by teams led by senior VP of product strategy Randy Ahn (formerly of Microsoft’s Xbox Entertainment Studios) and senior VP of design Trent Good (formerly design lead at both Netflix and Hulu).