STX, Twitch Partner for Trailer Debut Event

STX Entertainment and Twitch are teaming up for the trailer debut of “Hardcore Henry.”

The debut will mark the first time that a major motion picture company has released a trailer exclusively on Twitch. “Hardcore Henry,” which is premiering at the SXSW Film Festival, is an action film shot completely from a first person perspective and follows a man brought back from the dead who has to save his wife’s life from a mercenary warlord.

“We could not be more excited to introduce audiences to the trailer for this groundbreaking visceral film with our partner Twitch,” said Jack Pan, President of Marketing for STX Entertainment’s Motion Picture Group. “We believe gamers will especially love the pace, energy, intensity, story and unique first person perspective of Hardcore Henry. With a community of more than 100 million monthly users who love high octane entertainment, Twitch is the perfect programming partner to launch this compelling new trailer for the movie.”

The trailer will debut during a two-hour live event on summit1g’s Twitch channel, Feb. 10. The broadcast will be hosted by popular Twitch broadcasters Ms. Vixen, Force, and Rachel “Seltzer” Quirico and will include live chats with the writer and director of the film, Ilya Naishuller.

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