×
You will be redirected back to your article in seconds

Verizon, Hearst Form ‘Complex Networks’ Digital-Video Business, Headed by Rich Antoniello

Verizon and Hearst have named their digital-video networks joint venture Complex Networks, and they have put Rich Antoniello, formerly CEO of Complex, in charge of the operation.

The Complex Networks banner will combine Complex Media, the digital-media company focused on millennial males that Verizon and Hearst acquired earlier this year, with the JV’s two recently launched digital video networks: RatedRed.com, a lifestyle brand aimed at millennials in conservative-leaning “red states,” and Seriously.TV, a news-comedy channel patterned on late-night TV formats.

Antoniello is CEO of Complex Networks, which is based in New York City and owned 50-50 by Verizon and Hearst. In addition, Neeraj Khemlani, president of Hearst Entertainment & Syndication, and Brian Angiolet, senior VP of Verizon’s consumer product portfolio, will assume the roles of co-chairmen of Complex Networks.

Separately, Verizon and Hearst also own stakes in AwesomenessTV, which is majority owned by Comcast (which recently completed its acquisition of DreamWorks Animation).

The idea with the creation of Complex Networks is to create a collection of digital-oriented brands geared around video and social content, aimed largely at audiences that are veering away from traditional TV. Its website is ComplexNetworks.com.

“We want those multiplatform brands to deliver short-form content to mobile and social channels, as well as premium video content and audiences to our partner, Verizon, and other SVOD and linear distribution platforms,” Khemlani said in a statement.

The formation of Complex Networks “helps us further diversify our content and distribution businesses within the Verizon digital media portfolio, and sharpen our focus on these networks for this newer generation,” Angiolet added.

Complex, which was co-founded by Antoniello and fashion designer Marc Ecko in 2002, attracts more than 52 million unique visitors per month, according to comScore data. Overall, the properties under the Complex Networks umbrella generate more than 500 million videos views a month and have a combined social following of over 75 million users (largely thanks to the existing Complex business).

More Digital

  • Nancy Pelosi

    Facebook on Defensive Over Fake Pelosi Video

    Facebook faced growing criticism this week over its decision not to remove a video that was doctored to suggest that House Speaker Nancy Pelosi was intoxicated during a recent public event. The video, which has been viewed more than 2.5 million times, had been slowed down notably, giving the impression that Pelosi was slurring her [...]

  • Little-Black-Mirror-Maia-Mitchell

    Netflix Launching 'Little Black Mirror' Video Series Starring Maia Mitchell, Lele Pons, Rudy Mancuso, Juanpa Zurita and More

    To promote next month’s premiere of “Black Mirror” season 5, Netflix is launching a short video series — “Little Black Mirror,” with a cast that includes an ensemble of Latinx social-media stars. The three “mini-stories,” aimed at Spanish-speaking audiences, are inspired by the tech-dystopian universe of Charlie Brooker and Annabel Jones’ anthology series. “Little Black [...]

  • Twitter

    Twitter Permanently Bans Anti-Trump Krassenstein Brothers, Who Deny They Broke Platform's Rules

    Twitter permanently suspended the accounts of Ed and Brian Krassenstein — progressive political activists famous for trolling Donald Trump and his supporters — with the company alleging the brothers used bogus accounts to amplify their reach on the platform. “The Twitter Rules apply to everyone,” a Twitter rep said in a statement. “Operating multiple fake [...]

  • Snapchat

    Snap in Talks to License Music to Let Snapchat Users Embed Songs in Posts

    Snap wants to up Snapchat’s music game. The company has been in negotiations with music companies including the big three — Sony Music Entertainment, Universal Music Group and Warner Music Group — to license song catalogs for the Snapchat app, according to two industry sources familiar with the talks, confirming a Wall Street Journal report. [...]

  • T-mobile - Netflix - John Legere

    T-Mobile Passes Netflix Price Hike Through to Subscribers

    T-Mobile is getting ready to raise prices for subscribers who have taken advantage of its “Netflix On Us” promotion: The mobile carrier will begin charging existing customers who have participated in the promotion an additional $2 per month to account for Netflix’s recent price increase. Consumers will see their bill go up starting on 6/2. [...]

  • Oona King

    Snap Hires Google Exec Oona King as First VP of Diversity and Inclusion

    Snap continues to fill out the ranks of its revamped leadership team: The Snapchat parent tapped Oona King, most recently Google’s director of diversity strategy and a former member of British Parliament with the Labour Party, as its first VP of diversity and inclusion. King, who starts at Snap on June 11, is also the [...]

More From Our Brands

Access exclusive content