×

Netflix Signs Content Deal With Shah Rukh Khan’s Red Chillies

Global streaming giant, Netflix has struck a long-term relationship with Bollywood megastar Shah Rukh Khan’s production house Red Chillies Entertainment.

Netflix subscribers will have access to more than 30 Red Chillies library titles and any new film produced by the company in the next three years.

First up will be “Dear Zindagi”, starring Khan and Alia Bhatt that released theatrically Nov. 25, followed by box office hits “Happy New Year,” “Dilwale” and “Om Shanti Om.”

The deal was announced only a day after Netflix’s streaming rival Amazon unveiled a global rollout of its Prime Video service, and made particular play of its launch in India.

Although India is a key market for both companies, the deal with Red Chillies is Netflix’s first with a production company in India. Amazon has content deals with Bollywood studios Dharma Productions, T-Series and Vishesh Films.

Shah Rukh Khan is the most sought-after actor in the Indian film industry, and has played a huge role in bringing Indian cinema to the world stage,” said Netflix chief content officer Ted Sarandos. “His monicker ‘King Khan’ speaks to his status as a cultural icon and to the incredible popularity of his films among audiences worldwide.”

“Red Chillies is surging ahead in global entertainment and for the first time, our great stories are going global on Netflix all at once and crossing all geographical barriers, waiting to be discovered over the world. No more waiting for our fans wherever they are,” said Khan.

Apart from a few mainstream blockbusters like “Prem Ratan Dhan Payo”, “Kabali”, “Theri” and “1-Nenokkadine”, Netflix has largely concentrated on acquiring films from the festival circuit.

Popular on Variety

More Film

  • disney d23

    Cruella, Kit Harington and Black Panther's Return: Everything We Learned at D23 Day Two

    Not to be outdone by the avalanche of series orders and casting announcements bolstering the new streaming series Disney Plus, Walt Disney Studios showed off its film wares in a marathon presentation at D23 on Saturday. The Anaheim, Calif. expo brought star power, if perhaps fewer surprises than Friday’s presentation, as fans in princess and [...]

  • Harvey Weinstein, Katie Holmes, Taylor Swift'The

    Taylor Swift Downplays Association With Harvey Weinstein

    Taylor Swift’s association with disgraced movie mogul Harvey Weinstein was among the topics the singer addressed in a revealing new interview with The Guardian. Weinstein held producer credits for the movies “One Chance” and “The Giver,” both of which featured Swift — in the former, a song, and in the latter, a supporting role. She [...]

  • Breaking Bad Movie

    'Breaking Bad' Movie: Watch the First Teaser for 'El Camino'

    In case you hadn’t heard, Emmy-winning drama “Breaking Bad” is cooking up a movie sequel. On Saturday, after details of Netflix’s project quietly leaked online, the streaming giant issued the first teaser for “El Camino: A Breaking Bad Movie,” which will be released on October 11. Starring Aaron Paul as Jesse Pinkman, the “Breaking Bad” [...]

  • Samara Weaving and Adam Brody Big

    'Ready or Not': That Time Samara Weaving Hit Andie MacDowell in the Face

    Samara Weaving didn’t mean to hurt Andie MacDowell, but she did just that while they were rehearsing for their new horror dark comedy “Ready or Not.” “I hit Andie MacDowell in the face by accident,” Weaving says on this week’s episode of “The Big Ticket,” Variety and iHeart’s movie podcast. “It was horrible. It was [...]

  • Aracne

    Chile’s Sanfic, Mexico’s Morbido Fest Pact to Promote Latino Horror (EXCLUSIVE)

    Mexican horror festival Morbido and Chile’s Santiago Intl. Film Festival (Sanfic) have agreed on a long-term collaboration intended to strengthen the genre film industry in Chile and across Latin America. This partnership will see Morbido representatives attend the Sanfic industry section each year to aid in the promotion of horror projects and advise those projects [...]

  • Tom Holland'Spider-Man: Homecoming' film premiere, Arrivals,

    Tom Holland Addresses Spider-Man’s Studio Divorce at D23: ‘I Love You 3000’

    British actor Tom Holland showed face on the main stage at D23 on Saturday, in the thick of an ugly studio battle over the rights to his iconic Marvel character Spider-Man. Headlines have been rolling in for days about the contentious battle for the cinematic future of the hero, after Sony Pictures became unwilling to [...]

  • Soul Movie

    Pixar's 'Soul' Announces Voice Cast: Jamie Foxx, Tina Fey to Star

    Disney debuted a first look at upcoming Pixar film “Soul” at the D23 expo in Anaheim, Calif. and announced its star-studded voice cast. “Soul” imagines that every person on earth comes pre-installed with a soul formed and perfected in a cosmic realm. Jamie Foxx will play a middle-school music teacher on earth who dreams of [...]

More From Our Brands

Access exclusive content