You will be redirected back to your article in seconds

Netflix Poaches ‘House of Cards’ From French Paybox Canal Plus

PARIS — After airing on French pay TV giant Canal Plus, David Fincher’s critically-aclaimed political drama “House of Cards” will be exclusively available on Netflix in France kicking off today with season 4.

Although “House of Cards” was conceived as a flagship show for Netflix, the series’ first three seasons aired exclusively on Canal Plus because the U.S. streaming service had signed a deal with the French pay TV channel before launching in Gaul in September 2014.

Netflix has now rolled off season 4 of “House of Cards” today across most of its 190 markets including France. All four seasons are also available in India, where Netflix has just launched. The service has, however, not obtained exclusive first-window rights to the show’s fourth season in Germany, Spain and Italy. “House of Cards” will be on Netflix in Germany six month after it airs on Sky, it will also arrive later on Netflix in Spain. In Italy, “House of Cards” will air exclusively on Sky.

France has proved a challenging market to break into for Netflix due to the strict release schedule which has the SVOD window for movies set at 36 months after their theatrical release. That restriction limits Netflix’s ability to feed its slate with fresh movies in France.

Netflix counts an estimated 770,000 subscribers in Gaul; it only grew by 400,000 subscriber in 2015, compared to its growth of 1.5 million subs in the UK and 1.2 million in the Nordics, per Jonathan Broughton, senior analyst at IHS.

IHS predicts Netflix could reach 1.5 million subs in France by 2018. In order to expand its reach, Netflix will have to develop more French-language content. Netflix’s first French show, Dan Franck’s “Marseille,” which is a political drama with Gerard Depardieu, is expected to bow in the Spring.

Meanwhile, Canal Plus has been steadily ramping up its offer of original French and English-language drama series such as Simon Mirren and David Wolstencroft’s “Versailles” and most recently Ziad Doueiri’s (“The Attack”) “Baron Noir,” a dark-edged thriller skein set in the French political world with a cast of movie stars including Kad Merad, Niels Arestrup and Anna Mouglalis.

More Digital

  • China's iQIYI Signs Content, Channel Pact

    China's iQIYI Signs Content, Channel Pact With Malaysia's Astro

    Astro Malaysia, Malaysia’s leading pay-TV operator, has struck a strategic agreement with Chinese streaming platform iQIYI. Astro obtains the exclusive rights to deliver iQIYI content on TV, on-demand and via OTT in Malaysia. It will launch the first iQIYI-branded channel comprising iQIYI’s extensive slate of original content from drama to variety shows and movies. Astro [...]

  • Toy Story 4 Forky

    ‘Toy Story 4’ Tops Studios’ TV Ad Spending

    In this week’s edition of the Variety Movie Commercial Tracker, powered by TV ad measurement and attribution company iSpot.tv, Disney Pixar claims the top spot in spending with “Toy Story 4.” Ads placed for the animated film had an estimated media value of $5.53 million through Sunday for 1,073 national ad airings on 38 networks. [...]

  • Murder Mystery

    Netflix Reveals Record-Breaking Stats for Sandler-Aniston 'Murder Mystery' Flick

    “Murder Mystery,” the latest Adam Sandler film to debut on Netflix, broke viewing records on the streaming service, the company revealed Tuesday. The film, which is co-headlined by Jennifer Aniston, was seen by close to 30.9 million households in its first 3 days, according to a tweet sent out Tuesday afternoon. 🚨ADAM SANDLER AND JENNIFER [...]

  • Charles Caldas To Step Down as

    Charles Caldas To Step Down as Merlin CEO

    Charles Caldas, the only CEO that the independent-label collective Merlin has ever known, announced today that he will step down from his post at the end of 2019, after more than 12 years at the helm of the global rights organization. He will continue his current duties until then and work with the Merlin board to [...]

  • Vice Media Digital Makeover Triggers Traffic

    Vice Media Digital Makeover Triggers Traffic Slide

    Life on its own online isn’t easy for Vice Media. Ending the digital publisher’s controversial practice of rolling up web traffic for partner sites into an aggregated number resulted in the total domestic traffic falling nearly by half between March 2019 and the following month, according to Comscore. The numbers improved slightly for May, when [...]

  • Merlin Reports Record Distributions for 2019

    Merlin Reports Record Distributions for 2019

    Global indie-label collective Merlin reported record distributions in its 2019 membership report, paying $845 million to label and distributor members between April 2018 and March of this year. That figure, a 63% year-over-year increase, includes more than $130 million paid out this year from non-royalty income — and included in that figure is the estimated [...]

  • Sarah Iooss - Twitch

    Twitch Hires Sarah Iooss, Former Mic and Viacom Exec, as Head of North America Sales

    Twitch has tapped Sarah Iooss, most recently EVP of revenue at millennial-news startup Mic, to lead the advertising sales team in North America for the Amazon-owned live-streaming video platform focused on video gaming. Iooss will be based in New York, reporting to chief revenue officer Walker Jacobs, who joined Twitch last fall after serving as [...]

More From Our Brands

Access exclusive content