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TV News Outlets Scramble to Cover Stock-Market Plunge

The nation’s national TV-news outlets rushed to report on Monday’s massive stock-market plunge, suggesting the event has spilled over from being a story about the way business is conducted to a story demanding broader interest.

To be certain, the business-news outlets CNBC and Fox Business Network have devoted more intense coverage to the roiled markets, which have fallen significantly for three straight sessions. Fox Business went so far on Friday afternoon to air an hour of commercial-free coverage surrounding Friday’s close. CNBC aired two hours of live coverage Sunday evening anchored by Kelly Evans, Sara Eisen, Steve Liesman, Bob Pisani, Dominic Chu and Sue Herera. Fox Business’ Sunday coverage was anchored by Stuart Varney and covered the China market open and sought international market reaction to the correction.

On Monday, all the broadcast networks broke into current programming or made the story a focus during morning-news shows. CBS News broke into the network schedule at 9:32 a.m. with a special report anchored by Norah O’Donnell and featuring analysis from Anthony Mason.

NBC News provided two special reports within feeds of “Today” this morning: The first took place between 9:33 a.m. and 9:37 a.m. Eastern, anchored by Matt Lauer with CNBC’s Dominic Chu. The second came between 10 a.m. and 10:02 a.m., and was anchored by Matt Lauer and Savannah Guthrie with CNBC’s Sue Herera.

ABC News did a special report shortly after the market opened anchored by “Good Morning America’s” Robin Roberts and Rebecca Jarvis, ABC News’ chief business and economics correspondent. The network also opened the West Coast feed of “GMA” with a live report on the stock market and intends to cover the topic on “World News Tonight.”

Fox News Channel and Fox Business Network simulcast coverage of Monday’s stock-market opening. CNN has featured the story during coverage this morning, featuring Poppy Harlow, Christine Romans, Alison Kosik and Richard Quest. MSNBC has covered the topic “wall to wall,” a network spokeswoman said.

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