MTV has given a second season to slasher-horror series “Scream.”
The Dimension Television series is loosely based on the horror films that followed Neve Campbell’s character and a gaggle of friends as they attempted to outrun, out-stab and outsmart a pop culture-obsessed masked killer.
Prior to last night’s fifth episode, “Scream” was averaging about 1.4 million viewers and a 0.85 rating in MTV’s target demo of adults 18-34, according to Nielsen’s “Live+3” estimates. The network said more than 21 million viewers have tuned in to at least some of “Scream” on-air, and the series has generated another 7.9 million streams across platforms.
“It has been a wonderful experience working with [exec producer] Bob Weinstein and his team, who are such connoisseurs of this genre, and we are thrilled by how our viewers have responded to the reinvention of ‘Scream,’” said Mina Lefevre, MTV’s exec VP of series development and head of scripted programming. “We look forward to another season filled with suspense, horror and more twists and turns.”
In addition to Bob Weinstein, “Scream” is exec produced by Harvey Weinstein, Wes Craven, Tony DiSanto, Liz Gateley, Marianne Maddalena, Cathy Konrad and co-showrunners Jill Blotevogel and Jaime Paglia.
“We couldn’t be happier ‘Scream’ has been renewed for a second season and that we have a wonderful working relationship with Doug Herzog, Stephen Friedman, Susanne Daniels, Mina Lefevre and her team,” said Bob Weinstein, co-chairman of the Weinstein Company and Dimension Films. “The ‘Scream’ franchise has been such a huge part of our history and to watch it evolve, find a new generation of fans and succeed at MTV makes this all the more sweet. We promise even more scares, surprises, romance and of course kills in season two.”
But how can a show that frequently kills off characters live for another season? The creators have thought of that.
“This is a story made for television, and particularly with today’s audience, it’s more genre,” Paglia told Variety before the first season premiere. “We have very intelligent psychopaths out there with ‘Hannibal’ and ‘The Following,’ and ‘Dexter’ before them, and ‘American Horror Story.’ There’s a certain level of sophistication and planning on television shows now. We needed to have a killer that could compete with them. This is not a killer who is going to take risks. When the killer does show up, you want to feel that someone is definitely going to die. If you undercut that with too many near-misses, I think so many of the audience isn’t going to feel that afraid of the show.”
“Scream” airs at 10 p.m. Tuesdays on MTV. The first season finale airs Sept. 1.