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Nathan for You,” the offbeat reality series in which comedian Nathan Fielder offers unorthodox success strategies to struggling people and businesses, has been renewed for a fourth season, it was announced today by Kent Alterman, president of original programming for Comedy Central. The third season wraps Thursday evening in an extended season finale airing at 10:00 p.m. with limited commercial interruptions.

The Viacom-owned network said “Nathan for You” is a hit among its core young audience. The third season rating rose nearly 20% among men between the ages of 18 and 24, and full-episode streams  on digital platforms increased 24%, led by a 92% increase on Comedy Central’s mobile app. In all, total weekly video streams increased over 40% vs. the series’ second season, the network said.

“Nathan for You” is produced by Abso Lutely Productions. Fielder, Leo Allen, Dave Kneebone, Christie Smith and Dan McManus are executive producers. Jim Sharp and Rachel Olson are the executives in charge of production for Comedy Central.