×

‘American Horror Story: Freak Show’ Sets FX Ratings Record

“Freak Show,” the most recent installment of the “American Horror Story” anthology series, has become FX’s most-watched program ever when all viewing platforms are counted.

Based on the latest tally of linear and nonlinear viewership, Nielsen estimates that roughly 12.64 million viewers on average watched “American Horror Story: Freak Show,” surpassing the previous year’s “Coven” installment (11.75 million) as well as the seventh and final season of “Sons of Anarchy” (11.69 million) as the network’s most popular series to date. The show generated 10.73 million total viewers in “live plus-7” linear viewing and picked up an additional 1.91 million from VOD and streaming.

It was on-demand viewership that enabled “Freak Show” to set the network record, as VOD accounted for a full 12% of its total — the highest percentage of any FX program to date.

The next chapter, “American Horror Story: Hotel,” bows in October. The 13-episode season will include many veterans from previous installments, including Sarah Paulson, Kathy Bates, Evan Peters, Angela Bassett, Wes Bentley, Chloe Sevigny and Matt Bomer. They will be joined by newcomers Lady Gaga and Cheyenne Jackson.

The franchise, co-created by Ryan Murphy and Brad Falchuk, is produced by Twentieth Century Fox Television.

Popular on Variety

More TV

  • Ballers HBO

    'Ballers' to End After Season 5 on HBO

    “Ballers” is coming to an end after five seasons on HBO. Star and executive producer Dwayne Johnson confirmed the news via an emotional Instagram video. “My heart is full of gratitude to all of you for rocking with us every season. You made us HBO’s highest rated comedy for years and most importantly, you helped [...]

  • Sublime Primetime

    How Emmy-Nominated Writers’ Rooms Keep Politics in Mind

    In a world filled with elections, social movements and national tragedies, how open should the doors of a writers’ room actually be? For some of this year’s Emmy-nominated shows, those doors are wide open. Before the 71st annual Primetime Emmy Awards air on Sept. 22, the Writers Guild of America West and Writers Guild Foundation, [...]

  • Disney Villains Series 'Book of Enchantment'

    'Book of Enchantment' Series Based on Iconic Disney Villains Shelved at Disney Plus

    Disney Plus has decided to not move forward with “Book of Enchantment,” a series based on some of Disney’s most iconic villains, Variety has learned from sources. The news comes the day before Disney is set to unveil its streaming service at the biannual D23 convention in Anaheim. The prospective project was based on the [...]

  • ITV STUDIOS PRESENTS VERAFILM 2Pictured: BRENDA

    Brenda Blethyn to Star in New ITV Sitcom 'Kate and Kolo'

    Oscar-nominated Brenda Blethyn is set to star in the new sitcom “Kate and Kolo” for ITV, the U.K. broadcaster announced at the Edinburgh TV Festival. Blethyn takes on the title role of Kate in the comedy alongside theater and film actor Jimmy Akingbola as Kolo. Blethyn is a popular star with ITV audiences after having [...]

  • Sean Spicer Emmys

    Sean Spicer's Casting Explained? Red States Love 'Dancing With the Stars'

    ABC faced backlash this week after casting former White House press secretary Sean Spicer on “Dancing with the Stars.” But that outrage might actually spice up the dancing competition’s dwindling ratings — particularly in Trump Country. “Dancing with the Stars” has faced a relatively alarming decline in ratings over the past two cycles, falling 32% [...]

  • Peppa Pig

    Hasbro Acquires Entertainment One in $4 Billion All-Cash Deal

    Toymaker Hasbro is acquiring studio Entertainment One in an all-cash transaction valued at $4 billion, bringing My Little Pony and Nerf under the same umbrella as “Peppa Pig” and “PJ Masks” and furthering Hasbro’s growth goals in the infant and preschool categories. Hasbro aims to expand its operations in film and TV. Entertainment One’s production [...]

More From Our Brands

Access exclusive content