You will be redirected back to your article in seconds

Trent Reznor on Apple Music: ‘It’s Going to Be an Interesting Experiment’

Apple Music’s Tuesday launch has inspired its share of vocal supporters and detractors already. Perhaps no one is more enthusiastic about the service than Trent Reznor, one of its creators.

In a lengthy interview with Rolling Stone, the Nine Inch Nails frontman detailed his favorite aspects of Apple Music and explained the inspiration behind his passion project, the global online radio station Beats 1.

“I think it’s going to be an interesting experiment,” Reznor said. “But it’s one that we’re going into uncompromised, and that’s what I’m really proud of … It’s certainly been worth my time taking time off from Nine Inch Nails to focus on trying to make this experience great.”

Reznor said hearing Zane Lowe — the radio DJ who will anchor Beats 1 — on his BBC1 show motivated him to conceptualize a global radio station. “The passion of Zane was infectious and I thought, ‘Man, I wonder if that would work on a global level,'” he said. “I wonder if it’s possible if we pumped out the same music around the world, taking this through the lens of Apple. What would that be like? Could we do that in an interesting fashion and could the whole world tune into something?'”

Lowe’s show isn’t the only one Reznor is excited about. “I was just listening to samples of Dre’s show, which is really cool,” Reznor said of Dr. Dre’s Beats 1 show. Elton John, Drake and other notable musicians will also host shows on the station.

Reznor likened the carefully curated music recommendations and playlists available on Apple Music to the experience of talking to a trusted record store employee. “That aspect of treating music like art is important,” he said. “And we’ve tried to do that everywhere that you come across music in Apple Music. When you listen to a radio station here, every song has been chosen by somebody.”

Regarding the much-debated issue of how streaming services pay artists, Reznor leans more toward Taylor Swift than Sean Parker. “As a fan, I do believe that, ‘What could beat having access to all the music in the world delivered easily to you and elegantly in a way that inspires discovery?'” Reznor said. “That sounds like the right thing to me, and I think there should be a fee to that and I don’t think music should be free.”

More Music

  • This combination photo shows, from left,

    Justin Bieber and Ariana Grande Address Coachella Lip-Synch Controversy

    When Justin Bieber joined Ariana Grande on stage at the Coachella Festival Sunday night to perform his hit “Sorry,” there was little doubt in anyone’s mind about whether it was completely live, especially after both made a point of mentioning that he’d showed up with no intention of performing and there’d been no rehearsal. Fans [...]

  • Lizzo Coachella Valley Music and Arts

    Lizzo Joins Cardi B and Jennifer Lopez in Stripper Film 'Hustlers'

    After the release of her third album and a pair of high-profile Coachella performances, Lizzo announced today that she will be joining Cardi B and Jennifer Lopez in the stripper-themed film “Hustlers.” Based on a true story, the film focuses on strippers who band together to turn the tables on their wealthy Wall Street male [...]

  • Cameron Crowe, David Crosby in Park

    Cameron Crowe on Putting 'the Most Colorful Life Ever,' David Crosby's, on Screen

    Cameron Crowe jokes that David Crosby is following his career path. The star’s frankness and tell-it-like-it-is demeanor has resulted in Rolling Stone magazine’s invitation to set up the Rock and Roll Hall of Famer’s next act as a rock Dear Abby of sorts with his new column: “Ask Croz.” “Isn’t that great?” says Crowe, the Oscar-winning [...]

  • Childish Gambino 'Pharos" AR App Launches

    Childish Gambino Releases 'Pharos' AR App for Android Phones

    Childish Gambino is taking his “Pharos” multimedia franchise to a new platform: Donald Glover’s alter ego released a “Pharos” augmented reality (AR) app for Android phones Wednesday morning, with an iOS version forthcoming at a later time. The app allows users to open up an AR portal in their living room (or where ever else [...]

  • Spotify logo is presented on a

    Spotify Sued by India’s Oldest Label, Will Remove Catalog From Platform

    Just weeks after Spotify launched in India without securing rights from Warner/Chappell Music Publishing, it is being sued by the country’s oldest record label, Saregama, and will remove that company’s 120,000-song catalog from its platform within 10 days, according to reports in Inc42 and Music Business Worldwide. The streaming giant had approached the label for [...]

  • DJ Mormile and Jeff Burroughs Def

    Def Jam Appoints DJ Mormile, Jeff Burroughs to Senior Posts

    Def Jam Recordings has appointed industry veterans DJ Mormile and Jeff Burroughs (pictured above, right and left, respectively) to senior executive roles in its Los Angeles and New York offices, respectively. The announcement was made today by label Chairman & CEO Paul Rosenberg. Mormile — the L.A.-based manager who counts producer Mike Will Made It and [...]

  • Mustard Signs With Sony/ATV Music Publishing

    Mustard Signs With Sony/ATV Music Publishing (EXCLUSIVE)

    Sony/ATV Music Publishing has signed Grammy-winning songwriter, artist and producer Mustard (formerly known as DJ Mustard) to a worldwide deal. The Los Angeles-based hitmaker has worked with artists including YG, Rihanna, 2 Chainz, Drake, Migos, Chris Brown, Nipsey Hussle, Big Sean and many others, and won Best R&B Song at this year’s Grammy Awards for [...]

More From Our Brands

Access exclusive content