×
You will be redirected back to your article in seconds

Radio City Music Hall Puts a Spring Show in Its Step

Radio City Music Hall’s new Rockettes show “New York Spring Spectacular” marks the culmination of Madison Square Garden Co. chief Jim Dolan’s long campaign to launch a companion to the “Christmas Spectacular.” He told Variety one seasonal title could also be added, all part of a push to burnish Radio City’s reputation.

Box Office Is Boffo-ish

Sales are strong enough that they’re “slightly beating” Dolan’s expectations.

The first 38 performances hit an average of 85% capacity, with 11 sellouts in the 6,000-seat venue. More than 80,000
tickets have been sold to the remaining performances, with tickets priced from $50 to $150.

Invest Upfront

“The model really is to invest very heavily in the beginning” — close to $50 million, if the costs of aborted predecessor “Hearts and Lights” are rolled in — “and then the key is to run it year after year after year.”

Not Quite There Yet

… But you won’t see exactly the same show in 2016. “I am very pleased with what we have,” Dolan said. “But it is not there, let’s be clear about that.” On his list of improvements: picking up the pace, giving the Rockettes more to do.

Build Interest for Next Year

MSG spent between $8 million and $10 million in marketing the show, and after it closes, the company will launch a push telling ticket buyers that if they missed “Spring Spectacular” this time around, they can catch it next year.

More Legit

  • By the Way Meet Vera Stark

    Off Broadway Review: 'By the Way, Meet Vera Stark' by Lynn Nottage

    After writing two harrowing Pulitzer Prize-winning plays, “Sweat” and “Ruined,” Lynn Nottage is entitled to have a little fun. But while this revival of her new play, “By the Way, Meet Vera Stark,” walks and talks like a screwball comedy, it has a real brain in its head. Before we get too serious, let’s meet [...]

  • Merrily We Roll AlongRoundabout Theatre CompanyMERRILY

    Off Broadway Review: 'Merrily We Roll Along'

    Like the optimistic youths at the end — or is it the beginning? — of “Merrily We Roll Along,” creatives keep going back to this problematic Stephen Sondheim-George Furth musical, re-imagining the show in the hope that the end results will be different this time around. They’re not. But disappointments are often off-set by new [...]

  • My Fair Lady Laura Benanti

    Listen: Laura Benanti on 'My Fair Lady' and the Secret to Her Melania Trump Impersonation

    Laura Benanti is now playing her dream role on Broadway. At the same time, the Tony winner (“Gypsy”) is also playing her toughest part ever. Listen to this week’s podcast below: “It’s the most demanding part I think I’ll probably play,” said Benanti, now appearing as Eliza Doolittle in Lincoln Center Theater’s well-received revival of [...]

  • Hamilton West End Production.

    'Hamilton' Panic Over Mistaken Reports of Gunfire Injures Three in San Francisco

    Three people were injured after mistaken reports of an active shooter at a San Francisco production of “Hamilton” caused attendees to flee the theater. CNN reported that a woman experienced a medical emergency — later determined to be a heart attack — during a scene in Lin-Manuel Miranda’s play wherein Founding Father Alexander Hamilton is shot on [...]

  • The American Clock review

    London Theater Review: 'The American Clock'

    Time is money. Money is time. Both come unstuck in “The American Clock.” Arthur Miller’s kaleidoscopic account of the Great Depression, part autobiography, part social history, crawls through the decade after the Wall Street crash, dishing up snapshots of daily life. In the Old Vic’s classy revival, director Rachel Chavkin (“Hadestown”) tunes into the play’s [...]

  • Jake Gyllenhaal

    Off Broadway Review: Jake Gyllenhaal in 'Sea Wall/A Life'

    Comfy? Okay, let’s talk Death: sudden death, painful death, lingering death, accidental death, and whatever other kinds of death happen to come into the receptive minds of playwrights Simon Stephens (“Sea Wall”) and Nick Payne (“A Life”). The writing in these separate monologues — playing together on a double bill at the Public Theater — [...]

  • Michael Jackson Estate Cancels Musical Test-Run

    Michael Jackson Estate Cancels Musical Test-Run

    With an HBO documentary that places strong allegations of abuse against Michael Jackson premiering in two weeks, the late singer’s estate announced Thursday that it’s canceling a scheduled Chicago test run of a jukebox musical about him. The estate and its producing partner in the musical, Columbia Live Stage, said that they’re setting their sights on going [...]

More From Our Brands

Access exclusive content