You will be redirected back to your article in seconds

Paramount Promotes LeeAnne Stables to Marketing-Licensing Presidency

Paramount Pictures has promoted veteran executive LeeAnne Stables to the post of president of worldwide marketing partnerships and licensing.

She has handled deals for the “Transformers, “Star Trek” and “Mission: Impossible” franchises and other films with deals with General Motors, McDonalds, BMW, Nokia, Audi, Oreos, American Airlines, Pizza Hut and Dodge. The new title includes managing key corporate brand relationships in theatrical and home media windows, film integrations and studio licensing.

Stables joined Paramount in 2005 as head of global theatrical promotions and assumed additional responsibility in 2010 running the studio licensing division. She has worked on integrations with top brands for the studio’s films, ramped up licensing efforts in support of Paramount’s new animation division and built the studio’s merchandising profile in China.

“We are pleased to have her continue leading our initiatives with corporate brand partners, and now the important expansion of our studio licensing activities around the globe,” said vice chairman Rob Moore.

Stables is developing global licensing and partnership programs in support of Paramount Animation’s “Monster Trucks” as well as the sequels to “Zoolander,” “Star Trek” and “Transformers.”

More Film

  • Zoe Lister-Jones The Craft

    'The Craft' Remake Finds Director in Zoe-Lister Jones

    “Life in Pieces” star Zoe Lister-Jones will write and direct Sony Pictures’ remake of “The Craft” for Blumhouse and Red Wagon Entertainment. Doug Wick, the producer of the original “The Craft,” will return in the same capacity along with partner Lucy Fisher through their Red Wagon banner. Jason Blum is also producing and his Blumhouse [...]

  • Carol Burnett

    Carol Burnett's Mother-Daughter Story 'Carrie and Me' in Development as a Movie

    Carol Burnett’s bestseller “Carrie and Me: A Mother-Daughter Love Story” is in the works as a movie at Focus Features with Burnett, Tina Fey, Eric Gurian, and Steven Rogers producing. Burnett will produce through her Mabel Cat Productions with Fey and Gurian under their production banner Little Stranger along with Rogers (“I, Tonya”). The sibling [...]

  • Contract Placeholder Business WGA ATA Agent

    Writers Guild Plans for Agency Pact Expiration: 'There Will Be Difficult Moments'

    Leaders of the Writers Guild of America have sent members contingency plans for the possible expiration of its agency franchise agreement on April 7 — and admitted that it may be a rocky road. Members received the letter Tuesday from the guild’s negotiating committee as the WGA and agents were about the hold their seventh [...]

  • Editorial use only. No book cover

    Entertainment One, Universal to Partner on Home Entertainment

    Entertainment One and Universal Pictures Home Entertainment have signed a multi-year, multi-territory distribution agreement. UPHE will serve as the home entertainment distributor of eOne’s offerings across both physical and digital formats. The pact covers film, television, and select family content and includes all sales, marketing, and distribution, spanning the U.S., Canada, U.K., Germany, Spain, Australia, [...]

  • Will Smith Jada Pinkett Smith

    AFI, Will and Jada Smith Family Foundation Launch Second Young Women in Film Intensive

    The AFI Conservatory and the Will & Jada Smith Family Foundation have partnered to launch the second annual Young Women in Film Intensive. The AFI Campus in Los Angeles will host 45 high school girls for an eight-week filmmaking workshop, where students will receive mentorship from current fellows and working professional alumni of the AFI [...]

  • Paul Davidson

    The Orchard Head Content Executive Paul Davidson Steps Down

    At the finish line of its sale to 1091 Media, distributor the Orchard’s film and TV head Paul Davidson is parting ways with the company. In an amicable split, the creative executive addressed staff in person and in a company-wide memo on Tuesday in New York City to inform them of his decision. “While I [...]

More From Our Brands

Access exclusive content