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GOTEBORG, Sweden — Considered a pioneer of day-and-dating in Scandinavia, Nonstop Entertainment is set to go one step further, releasing Yi’nan Diaos’ noir thriller “Black Coal, Thin Ice” simultaneously in theaters, via VOD and on TV.

The pic, which won both the Golden and Silver Bear awards, will roll out in Swedish theaters, on VOD via SF-Anytime as well as on pubcaster SVT1 on Jan. 30.

Drawing on the model for Film 4’s release of “A Field in England” in the U.K., this initiative with “Black Coal, Thin Ice” marks the first of many distribution experiments that Nonstop Entertainment looks to explore within the next two years, the company said.

“NonStop Entertainment has been a pioneer in simultaneous theatrical and VOD release in Scandinavia with titles such as ‘The Greatest Movie Ever Sold,’ ‘The Summit’ and ‘For Those in Peril,'” noted Jakob Abrahamsson, acquisitions and distribution manager at NonStop Entertainment.

Releasing “Black Coal, Thin Ice” “in cinemas, on VOD via SF-Anytime and on TV through SVT is as exciting as logical. And we look to explore these ideas even further in 2015 and 2016,” added Abrahamsson.