The company ranked films by calculating numbers for “overall buzz” and “intent-to-view,” as well as most buzzed about topics and stars from a sample size of 550,000 mentions from May 13-19. Since the reboot also opened around the world last week, the festival helped increase the overall buzz for George Miller’s film.
Following “Mad Max,” which led in overall buzz and intent-to-view, was the Cate Blanchett-Rooney Mara lesbian love story “Carol,” which pulled in 12,031 mentions. Blanchett was also the second most buzzed-about star behind Lupita Nyong’o, who took to the Cannes carpet in Gucci green. Other films generating buzz were the Matthew McConaughey mystery “The Sea of Trees,” Woody Allen’s “Irrational Man,” “The Lobster,” starring Colin Farrell and Rachel Weisz, and Pixar’s latest animated adventure, “Inside Out.”
Apart from the parties, which were the most buzzed about topic, women in film garnered the second most attention in part due to Salma Hayek’s industry-blasting comments at an event hosted by Variety.
A full chart of Way to Blue’s analysis can be found below: