Katniss Everdeen is coming to Times Square, thanks to Lionsgate.
Taking advantage of its blockbuster “Hunger Games” franchise, Lionsgate announced Friday that it will team with Imagine Exhibitions to launch “The Hunger Games: The Exhibition” on July 1 at Discovery Times Square to run through Jan. 3, 2016.
“The Hunger Games: The Exhibition offers visitors an unparalleled experience and brings them closer to the world of Panem,” said Jenefer Brown, senior VP of Location Based Entertainment.
“Through a dynamic series of interactives, never before seen content, and immersive environments, guests will connect to ‘The Hunger Games’ in a one-of-kind experience,” she said. “The application of the film’s science, technology, and real-world problem solving also translate to a valuable educational experience that will resonate with school groups and visitors alike.”
The exhibit will include costumes and props, interactive displays and set recreations. The exhibit will feature seven galleries including District 12, Tribute Train, The Capitol, Making the Games, District 13, Fan Gallery and Katniss’s Journey.
Jennifer Lawrence’s Girl on Fire dress, the Mockingjay dress and the Mockingjay armor will be included.
The exhibition will embark on a global tour following the Times Square run. Individual tickets will go on sale April 21 with prices starting at $22.50.
Lionsgate made the announcement Friday during the studio’s conference call with analysts to discuss quarterly earnings for its third fiscal quarter ended Dec. 31.
The company had first disclosed plans for “The Hunger Games: The Exhibition” last May.
Lionsgate is teaming with theme-park and location-based entertainment specialist Thinkwell Group for the project. It also announced last May that it had brought veteran Thinkwell executive Brown in-house to oversee the launch of the U.S. tour of “The Hunger Games” exhibition along with exploring additional theme park attractions and other location-based entertainment opportunities around the world for “The Hunger Games” franchise.
