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‘Fifty Shades of Grey’ Breaks Fandango Records

Fifty Shades of Grey” smoked the competition last weekend to become the biggest-ever Presidents Day holiday debut with a massive $94.4 million haul.

That’s not the only record that combusted under the heat of Christian Grey and Anastasia Steele’s chemistry. Fandango said it sold 29% of the opening weekend tickets for “Fifty Shades of Grey,” marking the largest share of receipts for any movie released in its 15-year history. That number does not take into account the Monday holiday.

The previous record holder was “The Hunger Games” in 2012, with Fandango accounting for 22% of that film’s domestic opening weekend.

The bondage-themed romantic drama also has the distinction of selling the most tickets on Valentine’s Day for Fandango and being the top-selling R-rated movie debut for the online ticketer.

It also enjoyed the largest percentage of mobile tickets sold on a single day, with 65% of ticketing transactions on Saturday being made on smart phones or other devices.

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