DC Entertainment president Diane Nelson has added oversight of Warner Bros. Consumer Products to her to current responsibilities, with Brad Globe planning to step down from the presidency of the consumer products arm.
Friday’s announcement said Nelson would remain in the post of president and chief content officer of Warner Bros. Interactive Entertainment.
Globe has served as president of Warner Bros. Consumer Products since 2005. He will work with Nelson in the coming months before leaving and Nelson will name a successor to Globe in 2016.
“With more and more of our consumer products business being directly driven by DC characters and storylines, a closer alignment of the divisions makes a lot of sense for us,” said studio chairman and CEO Kevin Tsujihara. “Diane’s background, which includes a great balance of business, creative and marketing, will help us bring fans exciting news ways to enjoy all of Warner Bros.’ great entertainment properties through wide-reaching, innovative consumer products experiences.”
He also thanked Globe for his service, which included exploiting the Harry Potter, Batman and Superman franchises.
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“He’s been instrumental in elevating a number of our key franchises through creative and strategic campaigns, and has positioned the division for continued success,” Tsujihara said. “We appreciate his many contributions to Warner Bros. and wish him all the best.”
Nelson joined Warner Bros. in 1996 as director of worldwide corporate promotions. She came to the studio from Walt Disney Records, where she served as director of national promotions.