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Boundless Pictures’ Courtney Lauren Penn and Brandon Burrows have launched Firebrand as a subsidiary label to handle elevated-genre pictures with budgets under $10 million.

The initial title is sci-fi actioner “The Perfect Weapon,” starring Steven Seagal, Johnny Messner and Sasha Jackson.  The film, which wrapped last week, is directed by Titus Paar from a script by Jessie Cillio, Alex Brenner and Ulysses Oliver. Producers are Rafael Primorac, Andre Relis, Brandon Burrows and Courtney Lauren Penn.

“The Perfect Weapon” was financed by the Fyzz Facility and Boundless Pictures.

Burrows will oversee finance and production for Firebrand, which has “Dead on Arrival” as its next production.

Penn will continue as president of Boundless, which has time-travel thriller “Timeless,” cop drama “Cry Justice” and a follow-up to Wesley Snipes’ “Gallowalkers” on its slate.