At the core of Rome’s new MIA market — which runs Oct. 16-20 — is the New Cinema Network, which launched a decade ago. Now that more than 200 projects have come through this platform for projects in advanced stages of development — and about half of these completed financing — the NCN concept is being expanded with an initiative called Make It With Italy “with a mission to ensure that market activity in Rome can have a long-term impact on the Italian industry,” says MIA director Lucia Milazzotto.
MIA, which is dedicated to feature films, TV series, documentaries and video games, will launch Make It With Italy as a co-production forum for international projects seeking an Italian minority co-production partner.
Make It With Italy will be for films from outside Italy with elements that have particular appeal for Italian producers to board. Projects must be budgeted at more than €1.5 million ($1.7 million), and have 30% of financing in place.
Milazzotto says the idea is not to generate exclusively financial co-productions. That said, “they don’t all have to come shoot in Italy, but selected projects should involve some Italian territorial spend,” such as doing post-production in Italy.
The MIA mart’s effort to prompt the Italian industry to engage in more European co-production activity is being made in tandem with the fact that a significant fund to support Italian minority co-prods is being launched by the Lazio region encompassing Rome.
The plan is to expand the new co-prod platform to TV projects next year by selecting European series best-placed for the Italian industry to join as partners.
The five selected film projects for Make It With Italy:
» “Dante’s Secret” by Argentinian director Sebastian Schindel, produced by Nicolas Batlle for Magoya Films;
» “L’Epreuve” by Belgian multihyphenate Pascal Adant, produced by Olivier Rausin for Climax Films;
» “Il Boemo” by France-based Czech director Petr Vaclav, produced by Jan Macola for Mimesis Film;
» “Les Filles du Temps” by Italian director Valerio Mieli, produced by Laura Briand for Les Films d’Ici;
» “Cycle” by Finnish director Aku Louhimies, produced by Martina Niland for Samson Films.
Meanwhile, on the TV side, MIA has recruited European TV execs on its MIA TV Days board, which comprises Antony Root (HBO); Jan Mojto (Beta); PetriKemppinen (Nordisk Film & TV Fond); Andrea Scrosati (Sky Italia); Olivier Wotling (Arte); Carole Baraton (Wild Bunch), and Tinny Andreatta (Rai Fiction).
“We want to support the leverage of Italian TV producers in international negotiating tables,” Milazzotto says.