×
You will be redirected back to your article in seconds

Planeta Junior, Sony Music, Isla Roll on ‘Oliver Rock’ (EXCLUSIVE)

Planeta Junior moves into live-action family entertainment

MADRID – Barcelona-based Planeta Junior, DreamWorks Animation’s distributor/licensing manager in Southern Europe, is teaming with Sony Music Entertainment and Spanish production house Isla Audiovisual to produce “Oliver Rock.”

Going into production Aug. 3, “Oliver Rock” marks the first live action co-production for Planeta Junior which, founded in 2000, now has offices beyond Spain in Portugal, France, Italy, Greece, Turkey and Poland, and will represent international sales rights on the series. Planeta Junior will present a trailer at October’s Mipcom trade fair.

“Oliver Rock” also signals the latest production from Isla, whose “Rabia,” a Mip TV highlight about to bow on Spain’s Mediaset España, has been optioned for a U.S. remake by Captivate Entertainment. Originated by Isla, “Star Crossed” bowed on CW as a mid-season 2013 series.

Unusually for Spanish production, “Oliver Rock” targets a 7-12 audience, especially 10-12 tweens, and both boy and girl demos, said Diego Ibañez, Planeta Junior international commercial director.

Based on an original idea from Isla, the 26-seg half-hour skein turns on 12-year-old Oliver, who dreams about the Olivers, one of the best rock bands on planet Earth, fronted by superhero singer Bravo, and also featuring Brinco, who plays acoustic guitar; Black Flash, who’s crazy about street sports; and Beta, a kickass android. Mixing action, comedy and loads of music, performed by real-life Spanish act La Sonrisa de Julia, skein focuses on the band’s adventures and includes music vids – of, for example, the Billy Boom Band, formed by La Sonrisa de Julia, Oliver’s favorite band — combining street sports, puppets and digital effects.

A modern format principally targeting Europe and the U.S., “Oliver Rock” will be sold in English and Spanish-language versions, with songs sung in both languages. Ibanez said.

The TV series is also designed for Internet viewing with episodes’ storyline split into blocks – vidclips, tracks, for instance — which can play as capsules on the Internet, added Ibañez, for whom the series is gender neutral: “The series attempts to establish associations between music and events in the daily lives of pre-adolescents. That interests girls as much as boys.”

For Planeta Junior director general Ignacio Segura, the 7-12 demo is underserved: “I believe the market’s been asking for the format for some time,” he said.

“Music content for young audiences has been a strategic business area for Sony Music España for some time,” Jose Maria Barbat, president of Sony Music Iberia, remarked. “When we discovered the Billy Boom Band and its TV incarnation — ‘Oliver Rock’ — we immediately wanted to be part of this amazing adventure, through which we again hope to change the rules of the game.”

David Garcia, Isla Audiovisual director general, added: “For Isla Audiovisual, ‘Oliver Rock’ is a strategic project and an incredible adventure…. Together we are going to work to make ‘Oliver Rock’ a benchmark for children’s content.”

Planeta Junior’s current sales slate also includes “Mutant Busters” and “Bubble Bip,” pitched at June’s Annecy Animation Fest.

More Film

  • Italy's Notorious Pictures on Buying Spree

    Cannes: Italy's Notorious Pictures on Buying Spree Takes 'Vivarium,' Ups Production (EXCLUSIVE)

    Italian distribution, production, and exhibition company Notorious Pictures is on a buying spree at the Cannes Film Market where they’ve acquired four high-profile titles, including Jesse Eisenberg and Imogen Poots sci-fi-fier “Vivarium,” which world-premiered in Critics’ Week. On the production side the expanding outfit has teamed up with Belgium’s Tarantula Productions on Islamic terrorism thriller [...]

  • Marco Bellocchio The Traitor Cannes

    Director Marco Bellocchio Talks About Cannes Mafia Drama 'The Traitor'

    Cannes veteran Marco Bellocchio’s vast body of work spans from “Fists in the Pockets” (1965) to “Sweet Dreams,” which launched at Directors’ Fortnight in 2016. The auteur known for psychodramas and for bringing the complexities of Italian history, and hypocrisy, to the big screen is back, this time in competition, with “The Traitor,” a biopic [...]

  • Director Tudor Giurgiu on Transylvania Film

    Director Tudor Giurgiu on Transilvania Film Festival Opening Film ‘Parking’

    CANNES–A poet, a romantic, and a stranger in a strange land, Adrian is a Romanian immigrant working as a night watchman at a car dealership in Cordoba. After leaving his old life behind, he falls in love with a Spanish singer who offers him a shot at reinvention. But when a money-making scheme by his [...]

  • Their Algeria

    Lina Soualem’s ‘Their Algeria’ Wins First Docs-in-Progress Award

    CANNES–Lina Soualem’s “Their Algeria” won the inaugural Docs-in-Progress Award, a €10,000 ($11,300) cash prize given out by the Cannes Film Market’s Doc Corner with the support of the Intl. Film Talent Association (IEFTA), which was presented Tuesday at a ceremony at the Plage des Palmes. Soualem’s directorial debut was chosen out of the 24 works-in-progress [...]

  • Film Review: The Orphanage

    Cannes Film Review: 'The Orphanage'

    Amusing, at times poignant Bollywood re-creations are used in “The Orphanage” much as Afghan director Shahrbanoo Sadat mixed folklore with realism in her award-winning “Wolf and Sheep,” in both cases to add heightened levels of cultural significance and an element of fantasy as necessary correlatives to hardscrabble lives. While Sadat’s second feature is something of [...]

  • Three Identical Strangers

    Film News Roundup: 'Three Identical Strangers' Feature Adaptation Taps 'Bohemian Rhapsody' Writer

    In today’s film news roundup, “Three Identical Strangers” is moving ahead, Skeet Ulrich has been cast with Tom Hanks, the “Minions” sequel has been titled and “Vegas Dave” is getting a movie. MCCARTEN ATTACHED “Bohemian Rhapsody” screenwriter Anthony McCarten will write and produce the feature adaptation of the documentary “Three Identical Strangers.” Raw, Film4 and [...]

  • Bong Joon-ho, Choi Woo-shik. Director Bong

    Bong Joon-ho's 'Parasite' Earns Five-Minute Cannes Ovation

    Just days after the announcement of the selection of “Parasite” for main competition at the Cannes Film Festival, South Korean director Bong Joon-ho warned members of the local press not to expect his film to win the Palme d’Or. He also suggested that the film was “hyper local” and possibly difficult for foreign audiences to [...]

More From Our Brands

Access exclusive content