‘Star Wars’: Men Buying More ‘Force Awakens’ Pre-Sale Tickets (Survey)

Rey, the desert scavenger played by Daisy Ridley in “Star Wars: The Force Awakens,” wields a lightsaber, takes the wheel of the Millennium Falcon, beats up New Order ruffians and is generally a model of hyper-competence.

She’s a true post-“Hunger Games” heroine. A badass who can beat the boys at their own game, and man the ship that made the Kessel Run in less than 12 parsecs. She’s also the character that moviegoers are the most excited to see on screen, according to a new survey by ticketer Fandango.

Rey was the choice of a majority of the more than 1,000 people that Fandango surveyed, followed by Adam Driver’s villainous Kylo Ren and John Boyega’s Stormtrooper with a conscience, Finn. The top five was rounded out by Gwendoline Christie’s Captain Phasma and Andy Serkis’ Supreme Leader Snoke.

Despite the feminist injection that director J.J. Abrams and screenwriter Lawrence Kasdan provide to a series that was largely bereft of female characters not sporting metal bikinis (you wear it so well, Princess Leia), the audience for “Star Wars: The Force Awakens” will likely be dominated by men, according to Movio. The consumer insight firm analyzed the behavior of moviegoers who have bought tickets ahead of the film’s debut this weekend, emerging with an interesting portrait of the fans who will flock to their local multiplex to return to a galaxy far, far away.

Based on pre-sales, the opening night crowd is 70.4% male, 6.5 percentage points greater than the crowd that flocked to “Jurassic World.” It also heavily tilts towards generations Y and X, with men between the ages of 22 and 49 making up 52.6% of advanced ticket buyers. Over the course of the weekend, more females are expected to show up, but it still remains male-skewing, with men comprising 67.8% pf the pre-sales audience.

The majority of people in the opening night crowd (54.2%) opted for 2D screenings, but 3D becomes the format of choice over the course of opening weekend, with 52.4% of pre-sales buyers opting to don specs for the outer space action.

Popular on Variety

More Film

  • Josefina-Molina

    Josefina Molina: Still Battling After All These Years

    SAN SEBASTIAN  — She isn’t done yet. The battling character of Josefina Molina, winner of Spain’s 2019 National Cinematography Prize, was glimpsed in her acceptance speech at the San Sebastian Festival on Saturday. She used part to thank those who had given crucial help, such as, among women, editors Nieves Martin (1981’s “Función de Noche,” [...]

  • Suro

    Lastor, ‘The Endless Trench’s’ Irusoin, Malmo Team for Mikel Gurrea’s ‘Suro’ (EXCLUSIVE)

    SAN SEBASTIAN – Barcelona-based Lastor Media and Malmo Pictures have teamed with San Sebastian’s Irusoin to produce “Suro” (The Cork), the feature debut of Mikel Gurrea and a product of San Sebastian’s Ikusmira Berriak program. The film stars Laia Costa, who broke through with Sebastian Schipper’s “Victoria” and also serves as executive producer, and Pol López [...]

  • Ane

    Madrid’s ECAM Incubator Develops Terrorism Drama 'Ane'

    SAN SEBASTIAN — For the second year in a row, the ECAM Madrid Film School has paired a number of up-and-coming filmmakers with various industry veterans for an Incubator program part of the school broader development arm called The Screen. For its initial edition in 2018, this Incubator selected five feature projects, putting the selected [...]

  • Roma Cinematography

    'Mission: Impossible - Fallout' and 'Roma' Win LMGI Awards for Motion Pictures

    Two major 2018 releases – actioner “Mission: Impossible – Fallout” and critics’ darling “Roma” – were honored for film location work by the Location Managers Guild International at a ceremony this evening at the Eli & Edythe Broad Stage in Santa Monica. The 6th Annual LMGI Awards also recognized “Chernobyl” and “Tom Clancy’s Jack Ryan” [...]

  • Soho House

    Soho House Lands In Downtown Los Angeles

    Warner Music, Spotify and Lyft are poised to welcome a new neighbor to downtown Los Angeles’ Arts District with Soho Warehouse, the third California outpost of the Hollywood-loved members-only club — and the largest North American opening to date. Hot on the heels of the Soho House Hong Kong debut earlier this summer, the private [...]

  • Born to Be Live: 'Easy Rider'

    Born to Be Live: 'Easy Rider' Gets a Concert/Screening Premiere at Radio City

    In a year full of major 50th anniversary commemorations — from Woodstock to the moon landing — why not one for “Easy Rider,” Dennis Hopper’s hippie-biker flick that was released on July 14, 1969? That was the idea when a rep for Peter Fonda, who starred in the film as the laid-back Captain America, reached out [...]

  • Costa Gavras

    Costa-Gavras and Cast on Nationality, Identity, and Cinema

    SAN SEBASTIAN  —  Though he’s been based in Paris since 1955 and came up through the French film industry, director Costa-Gavras has never forgotten his roots. “Those who are born Greek,” said the Peloponnese-born filmmaker at a Saturday press conference,  “stay Greek all their lives.” The once-and-always Greek was not just in San Sebastian to [...]

More From Our Brands

Access exclusive content