Box Office: ‘Fifty Shades of Grey’ Still on Top With $24 Million

Fifty Shades of Grey” is still on top of the U.S. box office, despite competition from a trio of new releases and a sharp 72% drop in ticket sales.

Universal’s romance drama tied up $8 million on Friday on its way to earn $24 million-plus in its second weekend — raising its 10-day cume to $131 million.

The fall comes as no surprise considering how high the film climbed last weekend. “Fifty Shades” broke several records in its debut (including the biggest February opening of all time) over Valentine’s Day and Presidents Day weekend, taking in a whopping $85 million at the domestic box office.

The film, based on E.L. James’ bestselling erotic trilogy, carries a fairly modest $40 million production budget. It had already crossed $300 million worldwide by Wednesday.

James is currently in discussions with Universal about writing the script for the movie’s sequel herself.

This weekend’s new entries, “The Duff,” “McFarland USA” and “Hot Tub Time Machine 2,” were miles away from “Fifty Shades.”

CBS Films-Lionsgate’s teen comedy “The Duff” led the pack of newcomers on Friday with $4.3 million. The pic came in third on Friday, but will most likely finish the weekend in fourth place, with more than $11.5 million — exceeding estimates ranging from $7 million to $9 million. The comedy carries a slim $8.5 million budget.

Popular on Variety

“Parenthood” alum Mae Whitman stars as a high-schooler who decides to reinvent herself when she discovers that her classmates consider her their “designated ugly fat friend.”

Meanwhile, Kevin Costner’s latest sports drama, “McFarland USA,” reeled in $3.6 million on Friday for a fifth place finish. Disney’s inspirational film, which stars Costner as a real-life high school cross-country coach, is on track for just under $11 million in its opening weekend. The pic cost $25 million to make.

Hot Tub Time Machine 2” fared worst among the newcomers, landing in seventh. Paramount/MGM’s sequel launched to $2.3 million on Friday and will laugh its way to $5.5 million-plus. The R-rated comedy, which cost $14 million to produce, reunites Rob Corddry, Craig Robinson and Clark Duke, while adding Adam Scott to the cast. John Cusack opted out of this new installment.

The first film opened to $14 million in 2010 and went on to gross $50.3 million in the U.S.

A pair of holdovers — “Kingsman: The Secret Service” and of “SpongeBob SquarePants: Sponge Out of Water” — were in a close race for second place.

Fox’s spy thriller “Kingsman” was runner-up on Friday with $5.3 million as it eyed $18 million in its second weekend.

Paramount’s “SpongeBob SquarePants” soaked up $4 million in its third frame and could draw $17.5 million this weekend.

Warner Bros.’ “American Sniper” came in sixth place on its sixth weekend of wide release. The Iraq War drama brought in $3.2 million on Friday and will likely earn $10 million by weekend’s end, for a total haul of $320 million.

The film is set to overtake “The Hunger Games: Mockingjay — Part 1,” which has grossed $336 million, as the biggest domestic movie released in 2014.

More Film

  • Andy SambergVariety Sundance Studio presented by

    Andy Samberg Calls Hosting the Oscars a 'Bad Gig' -- That He'd Still Consider

    Andy Samberg has been a reliable favorite hosting awards ceremonies, in recent years emceeing the Independent Spirit Awards, the Emmys and the 2019 Golden Globes with Sandra Oh. So it’s only natural to wonder if Samberg would consider taking the reins on the Oscars, which will return again this year without a host. “They have [...]

  • Shirley

    'Shirley': Film Review

    Shirley Jackson was a real person, a writer best known for her twisted short story “The Lottery,” although the version presented in Josephine Decker’s “Shirley” feels more like a character from one of her own novels. Featuring “The Handsmaid’s Tale” actor Elisabeth Moss in the title role, this queer, hard-to-quantify psychological study isn’t a biopic [...]

  • Us Kids

    'Us Kids': Film Review

    The nonstop drama of the Trump White House has succeeded, among other things, in largely pushing gun control from the forefront of the news cycle — no doubt to the relief of the NRA and its allies, despite the continued frequency of U.S. mass shootings. As a result, and perhaps unfairly, Kim A. Snyder’s “Us [...]

  • Logan Paul Ninja Spree

    How Logan Paul and Ninja Helped 'Spree' Cast Capture Influencer Culture Gone Wild

    When it came to depicting the gonzo nature of influencer culture, “Spree” stars Joe Keery and Sasheer Zamata and director Eugene Kotlyarenko did a deep dive into the haves and have-nots of the internet. “Spree,” which premiered Friday at Sundance Film Festival, follows a rideshare driver named Kurt Kunkle (Keery) who will stop at nothing [...]

  • The Go Go's at Chicagofest in

    'The Go-Go's': Film Review

    In the terrific documentary “The Go-Go’s,” there’s a tasty clip of the band playing an early club gig in 1979, when they were part of the L.A. punk scene. They wear bushy black hair and pale white makeup (with rouge!), as if they were trying to be mannequin versions of Darby Crash, and they have [...]


    Watch the Exclusive Trailer of Rotterdam/Goteborg Entry ‘A Perfectly Normal Family’

    Variety has been given exclusive access to the international trailer of the Danish film “A Perfectly Normal Family,” due to compete both at Rotterdam’s Big Screen Competition, and at Göteborg’s Nordic Film Competition. Malou Reyman’s debut feature has been a hot property for sales agent New Europe Film Sales, ever since it was sneak peeked [...]

More From Our Brands

Access exclusive content