Music streaming service Rdio is getting ready to turn off the lights: Rdio notified subscribers late Tuesday that it is shutting down its service on December 22. Users are asked to export their playlists and music collections by that date in order to transfer them to competing services.
Rdio’s shut-down doesn’t come as a surprise: The music service has filed for bankruptcy and is winding down its operations as part an asset acquisition by Pandora, which wants to use Rdio’s technology and other assets to build its own on-demand music service.
Pandora announced in November that it was acquiring Rdio’s assets for $75 million. The company has also extended job offers to many Rdio employees, and is expected to add an on-demand component to its service later in 2016. However, keeping Rdio up and running wasn’t really an option for Pandora — the licenses with record labels don’t transfer in case of an acquisition, and Pandora has yet to strike on-demand licensing deals with many rights holders for its own service.
Rdio never really caught on with consumers, but the service did have a small but very dedicated audience of early adopters. “We’re honored to have connected you with the music you love,” the company said in its email to subscribers Tuesday, adding: “We look forward to bringing great music experiences to even more listeners in the future as part of the Pandora team. “