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NewFronts 2015: Condé Nast to Launch 2,500-Plus Videos in Next Year

Condé Nast Entertainment expects to aggressively expand over the next 12 months, with plans to launch more than 2,500 new original videos over the next year.

The media company — whose properties include Wired, Vogue, Glamour, Style and GQ magazines — announced the expansion at its 2015 Digital Content NewFronts presentation in New York on Tuesday.

New content is slated to include “Tyler Zone,” a comedic sci-fi series that will be featured exclusively on CNÉ’s the Scene website. Created by Keith Schofield — and starring “Community’s” Danny Pudi — the series will be produced with Party Over Here, Fox’s comedy-development venture with the Lonely Island. Andy Samberg, Akiva Schaffer and Jorma Taccone serve as exec producers.

“Our rapid growth confirms what we have always believed: Digital video is a strong and valuable business with an exciting future,” Condé Nast Entertainment president Dawn Ostroff said in a statement.

(Disclosure: Penske Media Corp., which publishes Variety, has a business deal with Condé Nast.)

To date, CNÉ has produced more than 4,000 videos and has delivered more than 2.5 billion views since the digital channels launched in 2013.

The CNÉ 2015-16 production slate includes new and returning series including “73 Questions” (Vogue); “Beauty This Week” (Allure); “Cyborg Nation” (Wired); “Golf Everywhere” (Golf Digest); “How to Think Like a Tree” (Wired); “Improv Imagination 2” (Vanity Fair); “Ladies Who Luxe,” hosted by Kandee Johnson (Glamour); and “Most Expensivest Shit” (GQ).

In addition, CNÉ will launch virtual-reality video content through an exclusive partnership with Jaunt VR. The companies said they will jointly produce two narrative/plot-based virtual reality series this year, with details to be announced later.

CNÉ also announced that it will launch its 19th channel — Vida Belleza — featuring programming for and by female Latino millennials. Scheduled to launch later in 2015, the channel will include shows on beauty, food, lifestyle, celebrity and culture as well as docu-series.

And the company announced it will be the first provider of premium digital-video content to A Plus, the social news service co-founded by thesp Ashton Kutcher. CNÉ’s other distribution partners include dozens of syndication partners such as YouTube, AOL, MSN, Amazon and Yahoo.

Finally, CNÉ announced new licensing deals to bring content to the Scene. Those include Warner Music Group, Pitchfork, LoveLive, the Onion, Electus Digital’s CollegeHumor, Red Bull, Derek Jeter-backed the Player’s Tribune, TEN: The Enthusiast Network and SoulPancake. Launched last summer, the Scene includes original programming from Condé Nast’s own brands, plus content from such partners as AOL, Buzzfeed, Flama, Forbes, PBS and the Verge.

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