×
You will be redirected back to your article in seconds

Maker Studios Is Shutting Down Blip Next Month

Disney-owned Maker Studios will shut down its web video portal Blip next month. Blip informed its users Monday that it will shut down on August 20, and encouraged them to export their videos.

Founded in 2005, Blip was a pioneering online video site that was home to many of the first video bloggers. Blip initially pitched itself as a more community-focused alternative to YouTube, and at one point had around 900,000 video publishers on its platform.

However, Blip was quickly eclipsed by YouTube, which had a lot more resources at its disposal after it got acquired by Google in late 2006. Blip tried to reposition itself with a focus on professional content in the following years, and even launched a short-lived production unit dubbed Blip Studios.

It got acquired by Maker Studios in 2013. Maker at the time painted the acquisition as a first step to build out a distribution platform capable of competing with YouTube. However, the shut-down email sent out Monday encouraged video producers to monetize their YouTube channels with Maker’s help instead:

“As you may know, Blip was acquired by Maker Studios in September 2013 and the acquisition has allowed for additional, more expansive direct-to-consumer tools and products for content creators across the network. We encourage you to apply to the Maker Gen network if you have a YouTube channel to take advantage of Maker’s tools and services.”

In the months following the acquisition, Blip booted many video producers off its platform, leading to tensions with the video blogging community. Maker itself got acquired by Disney last year in a deal worth at least $500 million.

Justin Day, one of the founders of Blip, commented on the news on Twitter Monday:

Maker Studios didn’t immediately respond to a request for comment.

Popular on Variety

More Digital

  • Sonos Q4 Results: Revenue, Losses Grow,

    Sonos Acquires Voice Assistant Startup Snips for $37.5 Million

    Smart speaker maker Sonos is getting ready to take a more active role in voice control: Sonos announced the acquisition of Paris- and Tokyo-based voice assistant startup Snips Wednesday. Snips had been developing a platform to launch dedicated voice assistants for smart speakers and other devices. Sonos spent $37.5 million in cash on the startup, [...]

  • Ramin Arani - Vice Media

    Vice Hires Fidelity Veteran Ramin Arani as CFO (EXCLUSIVE)

    Vice Media Group appointed Ramin Arani, a 26-year veteran of Fidelity Investments and an early adviser to Vice, as its new chief financial officer. Arani, reporting to CEO Nancy Dubuc, will lead all financial and accounting functions for Vice Media Group. Following Vice Media Group’s recent acquisition of Refinery29, Arani will also work to unify [...]

  • Jim Cornette

    Jim Cornette Resigns From National Wrestling Alliance After 'Offensive' On-Air Statement

    Professional wrestling mainstay Jim Cornette has resigned his position with the National Wrestling Alliance. “Effective immediately: Jim Cornette has resigned from the National Wrestling Alliance,” the company said in a statement released Wednesday. “As an announcer on the November 19th edition of ‘NWA Power,’ Jim made remarks during a singles match between Nick Aldis and [...]

  • Sarah Silverman

    As TV Consumption Shifts, Streamers Struggle With How to Apply Programming Standards

    When she launched her ultimately short-lived Hulu talk show  “I Love You, America” in 2017, Sarah Silverman wanted to make a point. This wasn’t a traditional broadcast or cable talk show with content restrictions or language limits — and so she experimented with that freedom on her very first episode. “Because we can — we’re [...]

  • Chelsea Ursin, Host of Dear Young

    'Disgraceland' Host Expands iHeartMedia Partnership With Slate of New Music Podcasts

    Jake Brennan, the creator and host of popular podcast “Disgraceland,” and his business partner Brady Sadler have launched Double Elvis Productions, a new audio-driven media company that will create original entertainment properties. Its initial slate of projects include four music-focused podcasts in partnership with iHeartMedia and as part of iHeartRadio Original Podcasts. The first on deck [...]

  • Disney-Plus-mobile-app

    Disney Responds to Disney Plus Hacked Accounts: 'No Evidence of a Security Breach'

    Thousands of Disney Plus accounts have reportedly been hacked and stolen — and offered for sale on underground cybercrime forums. Disney has now responded, saying only a “small percentage” of the service’s 10 million-plus users have seen their usernames and passwords compromised and that Disney Plus systems were not breached by hackers. “We have found [...]

  • Tony Parker159th charity wine auction at

    Tony Parker to Be Ambassador for Game Shakers Awards at Esports BAR Cannes

    Former basketball star and entrepreneur Tony Parker will be the ambassador for the third edition of the Game Shakers Awards during Esports BAR Cannes, the three-day conference hosted by Reed Midem, the organizer of MipTV, Mipcom and Midem. Set to take place Feb. 11, 2020, the Game Shakers Awards is a competitive section bringing together [...]

More From Our Brands

Access exclusive content