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‘Mad Max: Fury Road’ Storms Home-Video Sales Charts

Theatrical hit outsells nearest rival by nearly 10-1 margin

Warner’s “Mad Max: Fury Road” easily topped the national home video sales charts its first week in stores, debuting at No. 1 on both Nielsen’s overall disc and dedicated Blu-ray Disc sales charts the week ending Sept. 6.

The theatrical blockbuster, the fourth film in the post-apocalyptic “Mad Max” franchise that began in 1979, has Tom Hardy taking over from Mel Gibson as the title character and day-saving hero. With fellow headliner Charlize Theron, the film generated a domestic box office gross of more than $153 million.

“Fury Road” bumped Anchor Bay’s “The Walking Dead: Season 5” down to No. 3, while DreamWorks Animation’s “Home,” distributed by 20th Century Fox, popped back up to No. 2 after falling from No. 1 to No. 3 the prior week.

Nothing could match “Fury Road’s” sales prowess, however, as the title outsold second-ranked “Home” by a margin of nearly 10 to 1. Of the film’s total unit sales, 56% came from Blu-ray Disc.
Rounding out the top five on the overall disc sales chart were “PAW Patrol: Meet Everest!,” a budget-priced kidvid, which debuted at No. 4, and Sony Pictures’ “Aloha,” which slipped to No. 5 after bowing at No. 2 the previous week.

On Nielsen’s Blu-ray Disc sales chart, “Fury Road” in the top spot was followed “Home” at No. 2 and the “Walt Disney Animation Studios Short Films Collection” at No. 3.

Rounding out the top five are two collections: the “Mad Max Anthology” from Warner and “Star Wars: The Original Trilogy” from 20th Century Fox.

On Home Media Magazine’s video rental chart for the week, there isn’t much of a change at the top: “Home,” “Aloha” and Warner’s “Hot Pursuit” once again occupy the top three spots on the chart.
Warner’s “Get Hard” moved back up to No. 4, ceding its No. 5 spot to 20th Century Fox’s “True Story,” which just came off a month-long holdback from Redbox.

Thomas K. Arnold is editorial director of Home Media Magazine, http://www.homemediamagazine.com.

Top 20 Nielsen VideoScan First Alert chart for the week of 9/6/15:

1. Mad Max: Fury Road (new)
2. Home
3. The Walking Dead: Season 5
4. PAW Patrol: Meet Everest (new)
5. Aloha
6. Texas Rising (new)
7. Descendants
8. Insurgent
9. Castle: The Complete Seventh Season
10. Hot Pursuit
11. LEGO DC Comics Super Heroes: Justice League – Attack of the Legion of Doom!
12. Walt Disney Animation Studios Short Films Collection
13. The Longest Ride
14. Mad Max Anthology (new)
15. The Vampire Diaries: The Complete Sixth Season (new)
16. Big Game
17. Star Wars: The Original Trilogy
18. Star Wars Rebels: Complete Season 1 (new)
19. Kingsman: The Secret Service
20. Despicable Me 2

Top 10 Home Media Magazine rental chart for the week of 9/6/15:

1. Home
2. Aloha
3. Hot Pursuit
4. Get Hard
5. True Story
6. Insurgent
7. Lila & Eve
8. The Longest Ride
9. Good Kill (new)
10. The D Train (new)

For complete sales and rental charts, visit HomeMediaMagazine.com.

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