Got a Gear VR headset this holiday season? Then you’ll be able to immerse yourself in a new documentary about basketball star LeBron James called “Striving for Greatness.” The twelve-minute virtual reality (VR) experience has been directed by renowned VR studio Felix & Paul, and developed by Oculus Studios and Uninterrupted, the multimedia content production company co-founded by James.
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The documentary shows James during training sessions, as well as interviews with his trainers and the star himself. Uninterrupted previously released some of the footage used in this documentary as part of Facebook’s new 360-degree video initiative, but this is the first time that it is available for a VR headset. Gear VR owners can either download the VR experience through the Oculus store, or watch it through Samsung’s Milk VR app.
Uninterrupted was co-founded by LeBron James and Maverick Carter, and secured a $15.8 million round of financing led by Warner Bros. earlier this month. The company also has distribution deals with Bleacher Report and Verizon’s Go90 mobile video service.
