×
You will be redirected back to your article in seconds

Fox Hires Ariff Sidi as SVP of Digital Products and Platforms

Fox Broadcasting has recruited Ariff Sidi as senior VP of digital products and platforms.

Sidi reports to David Wertheimer, Fox’s president of digital, and is responsible for developing programs and products designed to optimize the performance of the network’s programming across nonlinear platforms.

“Ariff is that perfect combination of highly skilled technologist and rabid entertainment and media fan,” said Wertheimer. “He has deep expertise in many areas that will help us deliver even more compelling multiplatform experiences to Fox fans everywhere.”

Prior to joining Fox, Sidi was co-founder and chief technology officer of social-video startup Mainstream, and founder of Pairental, a technology startup develop parental controls for apps.

Previously he worked for Walt Disney Co., serving as the Europe, Middle East & Africa media-distribution technology and product expert based in London. Before that Sidi was at Disney-ABC Television Group as director of technology and product development for video platforms, and he has also held engineering roles at Walt Disney Parks and Resorts Online, Qualcomm and other L.A.-based startups.

More TV

  • Fox Networks Group Latin America

    Fox Networks Group Latin America Inks Music Biopic Pact With Underground

    Fox Broadcasting has recruited Ariff Sidi as senior VP of digital products and platforms. Sidi reports to David Wertheimer, Fox’s president of digital, and is responsible for developing programs and products designed to optimize the performance of the network’s programming across nonlinear platforms. “Ariff is that perfect combination of highly skilled technologist and rabid entertainment […]

  • Barclays Doubles Fund for Streaming Content

    Barclays Doubles Fund for Streaming Content to $256 Million

    Fox Broadcasting has recruited Ariff Sidi as senior VP of digital products and platforms. Sidi reports to David Wertheimer, Fox’s president of digital, and is responsible for developing programs and products designed to optimize the performance of the network’s programming across nonlinear platforms. “Ariff is that perfect combination of highly skilled technologist and rabid entertainment […]

  • future man hulu josh hutcherson

    TV Roundup: 'Future Man' Season 2 Teaser Drops (Watch)

    Fox Broadcasting has recruited Ariff Sidi as senior VP of digital products and platforms. Sidi reports to David Wertheimer, Fox’s president of digital, and is responsible for developing programs and products designed to optimize the performance of the network’s programming across nonlinear platforms. “Ariff is that perfect combination of highly skilled technologist and rabid entertainment […]

  • Megyn Kelly

    Megyn Kelly, NBC News Near $30 Million Contract Settlement

    Fox Broadcasting has recruited Ariff Sidi as senior VP of digital products and platforms. Sidi reports to David Wertheimer, Fox’s president of digital, and is responsible for developing programs and products designed to optimize the performance of the network’s programming across nonlinear platforms. “Ariff is that perfect combination of highly skilled technologist and rabid entertainment […]

  • Northern Exposure

    'Northern Exposure' Revival in Development at CBS

    Fox Broadcasting has recruited Ariff Sidi as senior VP of digital products and platforms. Sidi reports to David Wertheimer, Fox’s president of digital, and is responsible for developing programs and products designed to optimize the performance of the network’s programming across nonlinear platforms. “Ariff is that perfect combination of highly skilled technologist and rabid entertainment […]

  • Chris Williams Strictly Business Podcast

    Listen: How Pocket.watch Disrupted the Holiday Toy Biz

    Fox Broadcasting has recruited Ariff Sidi as senior VP of digital products and platforms. Sidi reports to David Wertheimer, Fox’s president of digital, and is responsible for developing programs and products designed to optimize the performance of the network’s programming across nonlinear platforms. “Ariff is that perfect combination of highly skilled technologist and rabid entertainment […]

  • Mark burnett Roma Downey

    Mark Burnett, Roma Downey Recall Their Terrifying Malibu Evacuation

    Fox Broadcasting has recruited Ariff Sidi as senior VP of digital products and platforms. Sidi reports to David Wertheimer, Fox’s president of digital, and is responsible for developing programs and products designed to optimize the performance of the network’s programming across nonlinear platforms. “Ariff is that perfect combination of highly skilled technologist and rabid entertainment […]

More From Our Brands

Access exclusive content