×
You will be redirected back to your article in seconds

China’s iQIYI Claims 10 Million Paying Subscribers

Chinese streaming video operator iQIYI said Thursday that it had amassed 10 million paid subscribers by Dec. 1, 2015.

That total is more double the 5 million figure that the company announced to the surprise of the industry in mid-June.

The company said that the new data came from the China Netcasting Services Association with the support of the China Internet Information Center. It appears to give a subscriber base bigger than the second and third placed platforms combined.

“The development of mobile payments and premium content, combined with the crackdown on unlicensed online content, has driven explosive growth in paid subscriptions in 2015,” said Yu Gong, founder and CEO of iQIYI.

It recently released show “The Legend of S (Shu Shan Zhan Ji)” to enable paid subscribers to access premium content prior to its broadcast on television. Earleir this year it enjoyed success with self-produced TV series “The Lost Tomb.”

iQIYI has inked partnerships with top-tier studios and production houses, including Paramount, Lionsgate, NBCUniversal, BBC Earth and China 3D.

For 2016, iQIYI has announced that it will further invest in paid subscription content by purchasing or producing over 40 new shows, with costs approximately 50% of its full year subscription revenues.

More Biz

  • Former movie producer Harvey Weinstein (L)

    Harvey Weinstein Reneged on Payoff to HR Director, Suit Claims

    The former Human Resources director of the Weinstein Co. filed a lawsuit on Tuesday, claiming he never received a $450,000 payout he was promised in the wake of the New York Times’ expose in October 2017. Frank Gil alleges that Weinstein promised him the money on Oct. 6, the day after the Times’ story ran. [...]

  • Plume of black smoke rising from

    Attorney for Universal Music Artists Impacted by 2008 Fire Requests Inventory

    Following on its statements last week that it will be filing a lawsuit on behalf of several Universal Music recording artists impacted by a 2008 fire that destroyed a huge number of master recordings, a Los Angeles law firm has requested a “complete inventory” from the company. Addressed to UMG CEO and chairman Lucian Grainge, [...]

  • Charles Caldas To Step Down as

    Charles Caldas To Step Down as Merlin CEO

    Charles Caldas, the only CEO that the independent-label collective Merlin has ever known, announced today that he will step down from his post at the end of 2019, after more than 12 years at the helm of the global rights organization. He will continue his current duties until then and work with the Merlin board to [...]

  • Merlin Reports Record Distributions for 2019

    Merlin Reports Record Distributions for 2019

    Global indie-label collective Merlin reported record distributions in its 2019 membership report, paying $845 million to label and distributor members between April 2018 and March of this year. That figure, a 63% year-over-year increase, includes more than $130 million paid out this year from non-royalty income — and included in that figure is the estimated [...]

  • Dwyane Wade on Supporting His Son

    NBA Star Dwyane Wade on Supporting His Son's Attendance at Miami Pride

    NBA star Dwyane Wade spoke to Variety about why it was important for him to support his younger son attending a pride parade last spring. In April, Wade’s then 11-year-old son Zion posted pictures of himself at Miami Pride, with his siblings and stepmother Gabrielle Union. Wade, who was on the road with the Miami [...]

  • Songs for Screens Powered by Mac

    Songs for Screens: How Eric Church Teamed With Ram Trucks — and Five Tons of Vinyl — for ‘Solid’ Campaign

    Country star Eric Church has long used his new music to reward his loyal fans, from surprise releasing 2015’s “Mr. Misunderstood” album as a direct fan-club exclusive to impromptu meet-and-greets before his hometown show in Greensboro, North Carolina. So when Church was prepping the April vinyl release of 2018’s critically acclaimed “Desperate Man,” the singer [...]

  • Harvey Weinstein legal team

    Harvey Weinstein Loses Another Defense Lawyer

    Harvey Weinstein has lost another defense lawyer, just three months before he is set to go on trial for rape and sexual assault. Attorney Jose Baez told the judge overseeing the case that Weinstein had taken actions that made it difficult to represent him, according to a letter obtained by the New York Post. Baez [...]

More From Our Brands

Access exclusive content