Banijay Group will take a controlling interest in U.S. production company Stephen David Entertainment, known for series such as “The World Wars” and “The Men Who Built America” on History Channel, marking the latest purchase by the French content company, which bought Bunim/Murray Productions in 2010.
Under terms of the deal, Stephen David (pictured, above) founder and president of SDE, will report to David Goldberg, Banijay Group president and Banijay Studios North America CEO. SDE is known primarily for unscripted documentary series. Its most recent production, the three-part miniseries “Sons of Liberty,” premieres January 25 in the U.S. on History.
“This new deal underlines our policy to expand our footprint in the English-speaking market, bringing added value to our business as a whole,” said Marco Bassetti, Banijay Group CEO in a statement.
“This move complements our existing business and strengthens Banijay’s ability to break new creative ground in North America. We believe there is a great deal of opportunity for growth of the non-scripted and scripted documentary genres. We will also look to SDE to contribute to the development of the Banijay-scripted activity that is a main objective of our U.S. strategy,” said Goldberg in a statement.
Financial terms were not disclosed.
Banijay Group’s lead shareholder is LOV Group, the family holding company of Stéphane Courbit, alongside GroupeArnault, Exor, De Agostini and AMS Industries.