×

‘Undercover Boss’ Celebrates Its 5th Anniversary on CBS

Show's creator Stephen Lambert with Chris Castallo, CBS' exec VP alternative programming

During the Mipcom TV market, All3Media Intl. and Variety feted the success of reality show “Undercover Boss” at a party on the Najade, a boat in Cannes harbor.

The show, which is produced by Studio Lambert, is celebrating its fifth anniversary on CBS. There are 20 localized versions of the show around the globe, and the American and British iterations appear in more than 250 territories.

Attending the party were the show’s creator Stephen Lambert, Studio Lambert’s chief executive and chairman of All3Media America; Greg Goldman, president of Studio Lambert USA; Tim Harcourt, creative director at Studio Lambert; and Jane Turton, managing director of parent company All3Media.

They were joined by Chris Castallo, CBS’ exec VP alternative programming; Greg Lipstone, a partner of ICM Partners;and Arne Kreutzfeldt, head of factual entertainment at MME, which produces the German version.

Among the All3Media Intl. distribution team attending were Louise Pedersen, managing director; Stephen Driscoll, senior VP international sales; and Gordon Synn, senior VP digital and business development.

Variety was represented by associate publisher Donna Pennestri and Celine Rotterman among others.

Recalling the show’s initial success on CBS, Lambert said: “We were delighted by the fact that CBS engaged with the idea so strongly. (CBS Entertainment chairman) Nina Tassler watched a little sizzle that we created from the first British episode, and she was almost moved to tears.”

Tassler ordered a pilot and had it tested. “They said these can’t possibly be right. They are so positive,” Lambert said. “So they tested it again, and it was even more positive.”

“So that’s what gave them the courage, but it still took a lot of bravery to launch the show in February 2010 immediately after the Super Bowl. The only thing I said was, ‘That’s great but I hope you don’t expect us to build on the lead in’,” he said.

The show launched with 38 million viewers.

“What everybody was so excited about was that we lost a little bit in the first 10 minutes. Then we were rock solid for the rest of the hour. That was what made CBS realize that there was something special here.”

“The first season of the show ended up being the most popular new show in any genre, beating both ‘Modern Family’ and ‘Glee,’ which also launched that year,” Lambert said.

Tim Harcourt, Stephen Lambert, Arne Kreutzfeldt.Tim Harcourt, creative director at Studio Lambert, Stephen Lambert; Studio Lambert’s chief executive and chairman of All3Media America; Arne Kreutzfeldt, head of factual entertainment at MME. (Eric Catarina/Getty Images)

 

Tim Harcourt, Stephen Lambert, Arne Kreutzfeldt.Paul Corney, All3Media Intl.; Melanie Owens, BBC Worldwide; Stephen Driscoll, All3Media Intl. (Eric Catarina/Getty Images)

 

Louise Pedersen, Stephen Lambert, Jane Turton.Louise Pedersen, managing director, All3Media Intl.; Stephen Lambert, Studio Lambert’s chief executive and chairman of All3Media America; Jane Turton, managing director of parent company All3Media. (Eric Catarina/Getty Images)

 

Gordon Synn; Andy Coker, Studio Lambert; Stephen Discroll; Steve Brown.Gordon Synn, senior VP digital and business development, All3Media Intl.; Andy Coker, head of finance, Studio Lambert; Stephen Driscoll, senior VP international sales, All3Media Intl.; Steve Brown, director of corporate development, All3Media. (Eric Catarina/Getty Images)

 

Gary Goldberger, Greg Lipstone, Louise Pedersen, Stephen Lambert.Greg Goldman, president of Studio Lambert USA; Greg Lipstone, a partner of ICM Partners; Louise Pedersen; Stephen Lambert. (Eric Catarina/Getty Images)

 

More TV

  • Leonine Takes International Rights to Premium

    Leonine Takes International Rights to Premium Series 'Herzogpark'

    German media group Leonine has taken international distribution rights to the six-part premium series “Herzogpark,” following a deal with its producers Letterbox Filmproduktion (“Bad Banks”). The rights for German-speaking territories are held by Mediengruppe RTL Deutschland. The dramedy centers on four women from Munich’s upscale Herzogpark district, for whom keeping secrets has become a life’s [...]

  • Luna Nera Netflix Italy

    Italy's Women Filmmakers Set to Make Waves

    The Berlinale in recent years has been a prime launching pad for Italian films directed by women, which though fewer in number to their male counterparts, make up a considerable portion of the country’s representation on the festival circuit — Alice Rohrwacher (“Happy as Lazzaro”) at Cannes, Susanna Nicchiarelli (“Nico”) at Venice, and Berlin regular [...]

  • Love Me Scandinavian Cinema

    Scandinavia Ups Its Game With So Many Markets for Its Fare

    When the Nordic entertainment group, one of Scandinavia’s largest media groups, announced last month during the Goteborg Film Festival that it was pulling out of non-scripted content to focus on scripted drama, and film production and distribution, it underscored two market trends in the Nordics: Subscription-based services, whether local or global, are driving the region’s [...]

  • Louis Hofmann in Prélude

    Berlin: Louis Hofmann Cast in Damian John Harper's 'Fresh' (EXCLUSIVE)

    German star Louis Hofmann is set to topline Damian John Harper’s upcoming drama “Fresh,” a German-language adaptation of Scottish writer Mark McNay’s novel of the same name. Hofmann plays a young man who must emancipate himself from his tyrannical older brother. Unlike the book, which is set in the outskirts of Glasgow, the film’s story [...]

  • Steve Stark

    Steve Stark Named President of Newly Formed MGM/UA Television

    The newly formed MGM/UA Television label has found a president in Steve Stark, who previously served as MGM’s president of scripted television production and development. MGM Worldwide Television Group chairman Mark Burnett made the announcement late Friday, adding that Stark has extended his contract with the studio as part of his new role. “We are [...]

  • Bad Education

    TV News Roundup: HBO Sets Premiere Date for Hugh Jackman's 'Bad Education' (Watch)

    In today’s TV News roundup, HBO Films set the premiere date for “Bad Education” starring Hugh Jackman and Allison Janney and “Volcano Live! with Nik Wallenda” tapes Chris Harrison and Sage Steele as hosts. CASTING “The Bachelor” host Chris Harrison will host “Volcano Live! with Nik Wallenda” alongside co-host Sage Steele of ESPN, ABC announced. [...]

  • Randall Park Ed Helms

    Randall Park, Ed Helms to Host Hybrid Alternative-Scripted Series 'True Story' for NBC

    Ed Helms and Randall Park are attached to co-host a hybrid scripted-alternative series titled “True Story” at NBC. The hour-long show has received a six-episode order. It is based on the Australian series “True Story with Hamish & Andy.” In the series, everyday Americans sit down with Helms and Park to share their most extraordinary [...]

More From Our Brands

Access exclusive content