×
You will be redirected back to your article in seconds

Survey: 72% Say NBC Should Cut Ties to Cosby

NBC may want to consider the results of a survey regarding Bill Cosby commissioned by Variety, finding the overwhelming majority of respondents don’t feel the network should be in business with the comedian.

Seventy-two percent believe the Peacock should not go forward with a Cosby comedy series in development  in the wake of new sexual-assault allegations raised against him.

Fifty-one percent of the 1,000 people surveyed Monday by celebrity brand expert Jeetendr Sehdev also reported thinking “the same” of the veteran comedian, more than the 41% who felt negatively and the 8% who reacted positively.

Sehdev interpreted that result as a reflection of the reservoir of goodwill the public retains regarding his body of work. “This is most likely driven by his family-centric, funnyman persona and his age,” he said.

Asked how likely they were to watch Cosby on TV in light of the allegations, 44% responded “not likely” while 35% were indifferent. The remaining 21% characterized themselves as “very likely,” which suggests the scandal may have created some degree of renewed interest in the comedian.

“However, the sexual assault allegation charges seem to have taken their toll on the number of people willing to engage with his brand,” noted Sehdev.

Most respondents believe Cosby guilty of the allegations he’s facing, with 59% of those surveyed believing the charges. A slightly higher number also felt Cosby should have responded verbally to the recent NPR interview in which he fell silent when asked about the women who have come forward suggesting he behaved inappropriately toward them.

More TV

  • Kanye West Shares a Memory of

    Kanye West Shares a Touching Memory of His Mother in Letterman Interview

    In a preview of David Letterman’s interview with Kanye West, which begins streaming next Friday, May 31, the musician’s wife Kim Kardashian West, tweeted a clip of him sharing a touching memory of his mother, Donda, who died in 2007 after a surgical procedure. While his wife looks on smiling, West answers Letterman’s question about [...]

  • CNN Lays Off Some Health Journalism

    CNN Lays Off Some Health Journalism Staffers (Report)

    CNN has laid off a handful of staffers from its health-journalism unit after deciding to place its health, climate and Southeastern newsgathering operations under a single aegis, according to a report in TVNewser. A CNN spokesperson could not be reached for immediate comment, but a the network said in a statement to the outlet: ” [...]

  • Henry Ian Cusick

    'Lost' Star Henry Ian Cusick Signs With Buchwald (EXCLUSIVE)

    Henry Ian Cusick, best known for playing Desmond on the hit ABC series “Lost,” is signing with talent agency Buchwald for representation. Cusick also starred in the CW sci-fi/drama “The 100” and was most recently seen in the Fox series “The Passage.” His other notable television credits include “Scandal,” “24,” “Fringe,” “The Mentalist,” “Body of [...]

  • Bryan Cranston First Time in Variety

    Bryan Cranston on His Early Roles, Dealing With Rejection and His 'Erasable Mind'

    Following his 2014 Tony Award for best actor as President Lyndon B. Johnson in Robert Schenkkan’s play “All the Way,” Bryan Cranston is looking to add to his trophy collection this year with his performance as Howard Beale in “Network.” The deranged anchorman — who’s famously “mad as hell and not going to take this [...]

  • What | If

    Renee Zellweger and Mike Kelley on Deconstructing Fate and Consequences in 'What/If'

    SPOILER ALERT: Do not read if you have not yet watched “What/If,” streaming now on Netflix. Writer and executive producer Mike Kelley’s latest piece of dramatic storytelling is a limited series morality tale that starts with a high-powered, wealthy woman named Anne Montgomery (Renee Zellweger) offering Lisa, a young woman with a startup (Jane Levy), [...]

More From Our Brands

Access exclusive content