×

‘Shark Week’ Nets Ratings Record, Posts Highest Numbers in 27-Year History

The first night of Discovery Channel’s annual “Shark Week” lineup broke ratings records, delivering the highest viewership in the fin-friendly block’s 27-year history during its Aug. 10 broadcast.

The night pulled a 2.27 rating in adults 25-54, averaging 3.64 total viewers overall to secure the network’s 13th highest-rated primetime evening ever. The biggest year over year gains came courtesy of female viewers age 25-54, with that demo increasing by 18%.

“Shark of Darkness: Wrath of Submarine” drew a 2.43 rating in the adults 25-54 demo and averaged 3.825 million viewers at 9 p.m. At 8 p.m., “Air Jaws: Fin of Fury” delivered 3.298 million viewers, improving the timeslot 57% over last year’s offering. A latenight talk show, “Shark After Dark” also drew around 1.556 million viewers, notching a 1.03 rating.

The social media-friendly lineup also racked up over 4 million interactions on Facebook through three million unique users on Sunday, and 11 primetime Twitter trending topics were “Shark Week” related.

“Air Jaws: Fin of Fury” is produced by Shark Entertainment with Jeff Kurr as Executive Producer. For Discovery, Julie Meisner Eagle served as executive producer. “Shark of Darkness: Wrath of Submarine” hails from Pilgrim Studios for Discovery with Pilgrim’s Craig Piligian and Mike Nichols as executive producers. For Discovery, executive producers are Dolores Gavin and Mike Sorensen. “Shark After Dark” is produced for Discovery Channel by Sony owned Embassy Row and Green Mountain West. Executive Producer is Michael Davies for Embassy Row and Craig Ferguson and Philip Cottone for Green Mountain West. For Discovery, Executive Producers are Denise Contis, Craig Coffman and Scott Lewers.

More TV

  • Alicia Rodis photographed by Alicia Rodis

    SAG-AFTRA Moves to Standardize Guidelines for Intimacy Coordinators

    SAG-AFTRA is moving to standardize guidelines for intimacy coordinators as part of an effort to establish policies for union members when their work involves nudity and simulated sex. “Our goal is to normalize and promote the use of intimacy coordinators within our industry,” said SAG-AFTRA president Gabrielle Carteris. “Intimacy coordinators provide an important safety net for [...]

  • SDCC TV News Roundup: Syfy Releases

    SDCC TV News Roundup: Syfy Releases 'The Magicians' Season 5 Clip (Watch)

    In today’s SDCC TV news roundup, Syfy shares a clip from “The Magicians” Season 5, and Amazon sets the Season 4 premiere of “The Expanse.” CASTING Julie Gonzalo and Staz Nair have joined the cast of “Supergirl” for its upcoming fifth season. Gonzalo will portray iconic DC character Andrea Rojas aka Acrata, a polished businesswoman [...]

  • Doom Patrol -- Ep. 101 --

    'Doom Patrol' Renewed, Season 2 to Stream on DC Universe and HBO Max

    “Doom Patrol” has been renewed for a second season and will soon be available outside of DC Universe. At San Diego Comic-Con, series executive producer Jeremy Carver and star Diane Guerrero announced not only that the show will be back for another season but also that it will be available on HBO Max, the upcoming [...]

  • Teyonah Parris

    Teyonah Parris Cast in 'WandaVision' at Disney Plus

    “Mad Men” and “If Beale Street Could Talk” actress Teyonah Parris has been cast in Disney Plus’ “Wanda Vision” series. She will play an adult version of Monica Rambeau, a child character introduced in the film “Captain Marvel.” The announcement was made at Marvel’s Comic-Con presentation. The forthcoming Disney+ series about Wanda Maximoff/Scarlet Witch (Elizabeth [...]

  • Zachary Quinto as Charlie Manx - NOS4A2

    'NOS4A2' Renewed for Season 2 at AMC

    AMC has renewed “NOS4A2” for a second season. The news was announced during the show’s panel at San Diego Comic-Con and ahead of the Season 1 finale. Season 2 will consist of 10 episodes and is slated to air in 2020. The series, which is based on the 2013 Joe Hill novel of the same [...]

  • Gabrielle Carteris

    SAG-AFTRA Signs Netflix Deal With Expanded Coverage

    SAG-AFTRA and streaming giant Netflix have agreed to a new three-year contract with expanded coverage for union performers. Netflix has previously employed SAG-AFTRA members under the union’s standard master contracts for television and film and had been signing on a production by production basis. The union announced Saturday that the new deal recognizes performance capture as covered work [...]

  • Cara Delevingne'Carnival Row' TV show photocall,

    Cara Delevingne Says Her 'Carnival Row' Character Is Pansexual, Explains Defending Taylor Swift Against Justin Bieber

    Cara Delevingne and Orlando Bloom’s love affair may be at the center of the upcoming Amazon Prime Video series “Carnival Row,” but the British actress doesn’t want viewers to assume her faerie character is heterosexual. “I’m a pansexual faerie,” Delevingne told Variety during an exclusive one-on-one interview at Comic-Con adding that there are other queer [...]

More From Our Brands

Access exclusive content