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NBC News Teams Anew With Facebook To Promote Ebola Journalism Effort

NBC  News and Facebook have joined forces several times in the recent past – in January, 2012, for example, NBC streamed its coverage of  a Republican presidential debate on the popular social network – and they are coming together again for a journalistic project that aims to draw more attention to victims of the Ebola pandemic.

NBC News will, over the next 24 hours, post a total of 24 stories of children and families affected by Ebola in an attempt  to capture the  personal tragedy sparked by each death. Every hou, a new story will be available on NBCNews.com here: http://www.nbcnews.com/storyline/fight-ebola. Coverage is expected to continue throughout the day and on “NBC Nightly News with Brian Williams.”

The network launched the project, called “Spread the Story #FightEbola” on its “Today” show Monday morning with an in-depth account from Katie Meyler, a  New Jersey woman who  is the founder of More than Me,  a not-for-profit in Liberia that aims to keep young girls in school. NBC News said  Meyler will take over NBC News’ Instagram feed Monday to share images from Monrovia, Liberia.

Facebook will direct users to more information about major relief organizations leading the charge.

“From the Ebola clinics in West Africa to the hospitals here at home, NBC News has aggressively pursued the story, always working to shed light on the human impact of this global tragedy,” said NBC News President Deborah Turness in a memo to staffers released Monday.

NBC News has been tied more closely to Ebola coverage than most news organizations are to the subjects they cover. A freelance cameraman working with chief medical correspondent Nancy Snyderman had to be quarantined when it was discovered he had tested positive for the Ebola virus while working in Africa. The entire team flew back to the U.S. under self-quarantine. Snyderman came under fire herself when she was spotted violating that quarantine in New Jersey. None of the staffers have succumbed to the disease or its symptoms.


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